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Can DeepSeek Outthink ChatGPT? What Marketers Should Watch 28 Mar 4:02 AM (6 days ago)

The latest AI platform on the block breaks down its logic for you—perfect for campaign clarity and team trust. Just don’t overlook the privacy fine print.

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The Growing Role of AI in Experience Management 28 Mar 3:31 AM (6 days ago)

AI tools are changing how brands engage with customers. They drive more personalized experiences and improve efficiency across the entire journey.

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Moving Beyond Generations in Audience Segmentation 28 Mar 3:04 AM (6 days ago)

Audience segmentation based on values and behaviors, not age, drives deeper customer loyalty and higher ROI. It's time to rethink your marketing approach.

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The Internet’s Future Is Fragmented — And Brands Need a New Strategy 27 Mar 10:49 AM (6 days ago)

Google, OpenAI or chaos? Explore three possible futures of the internet and what brands can do now to stay relevant in a rapidly splintering web.

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How Customer Reviews Can Make or Break Your Business 27 Mar 3:30 AM (7 days ago)

Learn about the impact of customer reviews on brand reputation, how to manage them and turn feedback into opportunities for growth and engagement.

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Retail’s Renaissance: Why Shoptalk Was All About Customer Emotion 27 Mar 3:00 AM (7 days ago)

From immersive stores to AI-powered ads, the brands winning are the ones that feel human — and help customers feel more like themselves.

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How Pfizer Is Building Customer Experience From the Inside Out 26 Mar 9:24 AM (7 days ago)

An exclusive interview with Pfizer’s Wayne Simmons on reshaping customer experience by listening to those interacting with healthcare professionals.

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The Skills CX Leaders Need in an AI World 26 Mar 3:31 AM (8 days ago)

From creativity to emotional intelligence, human skills are the real power-up for AI-enhanced customer experience.

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What Digital Experience Leaders Need to Know About the European Accessibility Act 26 Mar 3:04 AM (8 days ago)

And that's right, North America. You're on the hook for compliance in many cases, too.

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Top AI Experts Agree: It’s Time to Rethink the Roadmap 25 Mar 9:34 AM (8 days ago)

AI is stuck between promise and chaos. Experts weigh in on what’s broken, what’s coming next and why strategy matters more than speed.

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Survey Shuffle to AI Shuffle: Medallia Wants to Reshape the CX Deck 25 Mar 9:25 AM (8 days ago)

It’s not just new features — it’s a redefinition. Medallia hits Vegas wanting to change the CX insights game.

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The Marketing Genius of Taylor Swift: Principles for Every CMO to Consider 25 Mar 3:31 AM (9 days ago)

Swift’s approach to storytelling, fan engagement, and brand-building is nothing short of genius.

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Want Customer Loyalty? Don't Go the Way of CRM 25 Mar 3:04 AM (9 days ago)

Reports of good CX are down. It doesn't have to be this way.

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Why Automation in Customer Service Falls Short Without People 24 Mar 4:00 AM (10 days ago)

Automation speeds up processes, but human interaction remains vital in customer service. Here’s how to balance both for lasting customer relationships.

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AI and the Customer Journey: Finally Seeing the Forest and the Trees 24 Mar 3:34 AM (10 days ago)

Learn how marketers are using AI to gain a holistic view of the customer experience—without losing sight of individual touchpoints.

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What Do Brands Want Out of Generative AI in Marketing? 24 Mar 3:03 AM (10 days ago)

Generative AI in marketing is making waves. Which use cases are gaining traction and how are marketers using AI to improve efficiency?

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AI in Customer Experience Works Best With a Human Heart 21 Mar 8:08 AM (13 days ago)

Should customer experience professionals be quaking in their headsets as AI bangs on the door?

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Rethinking Empathy in Customer Service With Hanlon’s Razor 21 Mar 7:15 AM (13 days ago)

That customer is just awful. Actually ... maybe not so much.

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Inside Qualtrics X4: Synthetic Personas and the Future of Experience Management 21 Mar 6:24 AM (13 days ago)

New announcements by Qualtrics include speeding up research, democratizing insights and scaling experience delivery with AI.

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The Secret Power of Technical Documentation in Customer Experience 20 Mar 11:23 AM (13 days ago)

What if your best-performing content didn’t need marketing?

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Customer Journey Chaos: Why We’re Still Making Customers Suffer 20 Mar 9:47 AM (13 days ago)

Chatbots that forget. Agents with no context. Repeating yourself—again. Here’s how to fix the fragmented mess.

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The Future of Customer Experience Is AI That Knows You 20 Mar 6:03 AM (14 days ago)

Agentic AI is ready to address customer concerns fast and effectively, solving customer issues and making the customer feel seen each and every time.

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CX Symptoms Won’t Fix Themselves. A Data-Driven Approach Will 19 Mar 9:15 AM (14 days ago)

Customer experience management fails when you treat symptoms, not causes. Here's your course correction.

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Meet Your Brand’s New BFF: The Brand LLM 19 Mar 8:38 AM (15 days ago)

A brand LLM centralizes your brand’s identity, ensuring every interaction speaks the same language—flawlessly.

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Hospitals Struggle With Patient Experience. BJC HealthCare Is Fixing It 19 Mar 7:12 AM (15 days ago)

Patient experience leader Jennifer Carron explains why healthcare lags in customer experience and how real-time feedback is changing the game.

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