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Auditing PPC Campaigns via a PPC Health Check – SMX Melbourne 2012 6 Sep 2012 | 06:06 pm

I’ve embedded the slides from the presentation I gave at SMX Melbourne earlier this week; Auditing PPC Campaigns: The PPC Health Check. Not as good as being there in person, but check it out and if yo...

I’m speaking at SMX Melbourne 2012! 15 Aug 2012 | 07:44 pm

Quick post to let you know I’ll be speaking at SMX Melbourne next month! I’ll be discussing  PPC Audits – should be a blast. So if you’re in Melbourne, it’s not too late. Come along! Here’s a slick pr...

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Giá trị của Google Display Network (Google Content Network) sem-vietnam.com 28 Jan 2012 | 03:08 am

Google Display Network là gì? Google Display (quảng cáo hiển thị trên hệ thống quảng cáo của Google) có hiệu quả trong việc thu hút sự chú ý của khách hàng với nội dung trực quan năng động có sử dụng...

Remarketing on the Google Content Network blog.thinksem.com 28 Jan 2010 | 07:20 am

It would seem Google has been dabbling in remarketing for a while. We first noticed it in the SERPs a few years ago. Historically, session-based broad match has been active within the search side of P...

‫View-through conversion reporting on the Google Content Network‬ ophircohen.com 2 Oct 2009 | 04:56 am

Last year we’ve written in our company blog about view through metrics, and apparently Google has listened Last few days I discovered a cool new column in my Google AdWords panel called “view through ...

Ijango is BAD for Google Content Network Advertisers clicksniper.com 5 Aug 2009 | 06:49 am

This post is a public service announcement aimed at advertisers who use the Google Content Network. A new MLM scheme called iJango has recently reared it’s ugly head, and it directly threatens your RO...

פרסום ב Google וברשת התוכן של גוגל The google content network / ציפי רינגלר smo.co.il 12 Oct 2009 | 09:27 pm

רוצים לפרסם בגוגל אדוורדס? מגיע לך 200 ש”ח שובר התנסות במתנה, חינם ובלי שום התחייבות! קבלו קופון- 200 ש”ח שובר מתנה לגוגל אדוורדס מרצה: ציפי רינגלר, אסטרטגית ומנהלת לקוחות בגוגל. ההרצאה: היתרונות בפרס...

谷歌内容网络优化Step5-转化跟踪策略【视频】 adsem.cn 24 Jun 2011 | 01:01 pm

     阅读此博文之前,请先阅读此系列博文中的前三部分:Step1: 谷歌内容网络优化- 广告系列配置    Step2:  谷歌内容网络优化-广告组配置    Step3: 谷歌内容网络优化-关键词主题匹配策略    Step4:  谷歌内容网络-出价管理策略 谷歌内容网络转化跟踪 (Google Content Network Conversion Tracking)  ,是投放与管理谷歌...

Google Content Network aka Gmail aspkin.com 8 Jan 2010 | 12:44 pm

I noticed something with the Adwords Content Network the other day, it’s primarily served up through GMail, and only about 10% of the clicks come through the different content sites. Now this is prett...

谷歌内容网络优化Step5-转化跟踪策略【视频】 adsem.cn 24 Jun 2011 | 09:01 am

谷歌内容网络转化跟踪 (Google Content Network Conversion Tracking) ,是投放与管理谷歌内容网络最重要的基础。试问,如果您只能看到广告前端的基础数据 (展示、点击、消费) , 优化该从何下手呢? 如何迅速找到内容网络广告的优化方向? 又如果我们对于每个广告系列(Campaign)、每个内容网络网站、甚至是每组广告创意的转化成本都了如指掌,提升ROI有何难?...

Google Adsense Scraper for $19 per Month ppc.bz 22 Oct 2012 | 08:45 pm

Fresh off the press! WhatRunsWhere has launched their Ad Vantage product which gives people access to the WRW Google Content Network data for only $19. WhatRunsWhere has a ton of intelligence data ran...

Reach More Customers Through The Google Display Network payperclickhouston.com 7 May 2013 | 05:21 pm

When it comes to the reach an advertising network can provide, nothing matches the Google Display Network. Formerly referred to as the Google Content Network, the display network runs ads on a variety...

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