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Part 2: VoC Engagement: The Multi-Channel Experience 7 Aug 2013 | 07:04 pm
Capturing feedback from your customers is a critical component of any Voice of the Customer program. Engaging customers via the optimal channel, and at just the right time, can drive both higher respo...
Part 1: VoC Philosophy; Building a Customer Centric Culture 24 Jul 2013 | 09:31 pm
Starting on the journey to customer experience excellence is a tough and challenging process, which is by no means guaranteed to end in success. It is important to know how to get on the right track, ...