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Special Lab Report: ULTIMATE Social Image Sizing Guide 23 Aug 2013 | 06:06 pm
Download full guide here: http://www.451marketing.com/resources/ebooks/imageguide/ We all know the adage, “A picture is worth a thousand words”. When 90% of information transmitted to the brain is vi...
Google Link Changes – Don’t Panic, Publicists! 23 Aug 2013 | 01:37 am
As a publicist, hearing about Google’s updated link scheme earlier this month made me a little nervous. Basically, the search gurus at Google announced that links within press releases should all be “...
Picking Low-Hanging Fruit: Using Social Signals to Boost Search Rankings 21 Aug 2013 | 09:17 pm
Ever since Matt Cutts announced that Google was, indeed, factoring social signals in their search rankings and results (not that we were surprised) back in December 2010, marketers have looked for way...
The 451 Marketing Summer: An Intern’s Insider View 19 Aug 2013 | 11:57 pm
When summer finally rolls around, many people jet off to beaches and vacation spots to soak up the summer sun and take a much-needed break. If you’re a college student like me, however, chances are yo...
Jobs the Movie, IBM Cognitive Computing, 1 Second Everyday, Boston Restaurant Week 16 Aug 2013 | 05:26 pm
Top Story: “Jobs” Opens in Theaters “Jobs”, the biographical film on Apple founder Steve Jobs, opens today in theaters across the country. Nearly two years after his death, Steve Jobs’ incredible sto...
Branding is Everything 14 Aug 2013 | 05:45 pm
At 451 Marketing, we believe in brands. We believe brands have the power to transform products, services, companies and ideas. We believe a brand is not a simply logo. It’s not a name. It’s not a tagl...
Mystery of the Facebook News Feed 12 Aug 2013 | 09:12 pm
Ever wonder how your Facebook News Feed works? It can be overwhelming logging on with countless stories waiting to be read, many of which you don’t care to see at all. Why is that you might ask? With ...
Shark Week, Charity Miles, Instagram Video Import, Boston Mayoral Debates 9 Aug 2013 | 05:14 pm
Top Story: Shark Week (dun dun DUN) The Discovery Channel’s Shark Week is officially underway, leading seals to swim for cover and shark enthusiasts to come out and play. Shark Week is a time to shin...
Movin’ On Up 7 Aug 2013 | 04:46 pm
The boxes have been unpacked, new phone systems hooked up, kitchens stocked, and cubicles and offices decorated. We’ve finally moved into our new office space! Wide open space! First day in. For mo...
Get Out There for New England’s Last Summer Rays 6 Aug 2013 | 06:53 pm
The beginning of the last month of summer is already upon us, encouraging us to take our last minute vacations before the hustle and bustle of the fall begins. Before jetting off across the country or...