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Review: The Pitch Season 2. Episode 2 - Bliss 26 Aug 2013 | 08:53 pm
Have you heard of Bliss? They specialize in beauty products, and spa treatments. It was a new one on me, but I guess some people know them very well. This week, it was the turn of two more agencies to...
Book Review: Loveworks by Brian Sheehan 24 Aug 2013 | 12:12 am
Brands want you to love them. Well, let's rephrase that. Marketers and advertisers want the brands of their clients to be loved by customers. And there are actually various ways to make that happen. I...
Review: The Pitch Season 2 - Episode 1 19 Aug 2013 | 03:13 am
So, AMC's advertising reality show kicked off with College Hunks Hauling Junk. And the two agencies competing were from very different backgrounds. One specializes in the less than glamorous (but very...
Questions Asked. Questions Answered. 16 Aug 2013 | 10:36 pm
The virtual mailbag of the Advertising channel gets filled with interesting questions, and I rummage through to find commonalties. Then, I'll write an article that, hopefully, answers the common quest...
You Can't Just Act Like You Care. 14 Aug 2013 | 03:42 pm
That's the problem with technology. It becomes a cold addition to a corporation's workforce, and makes the average Joe feel like they don't matter. Of course, the reason people feel this way is simple...
Vending Machines Take Over. Part Two. 13 Aug 2013 | 05:07 pm
In part one of the vending machine saga, I gave you five great examples of vending machines that were used to bolster a brand's image. Now, we up the ante, with stunts that made some people act like J...
The Rise of Vending Machines 12 Aug 2013 | 05:07 pm
Vending machines. Once used to dispense soda, water, snacks and even pizza, they are no becoming a great tool for marketers. These machines are a great way for some brands to get closer to their custo...
The Yellow Pages...Are They Dead Yet? 31 Jul 2013 | 09:45 pm
By all accounts, they are to the generations under 55 years old. They just take up space, waste paper, and annoy people. But there are some places that still use the big yellow books, and some people ...
San Diego Comic Con 2013 - Did You Go? 30 Jul 2013 | 11:01 pm
It was hard to walk around there this year without getting crushed. It was my third time at the SDCC, and the busiest yet. To say it was a hotbed of advertising would be an understatement. Here's a br...
The Omnicom/Publicis Merger 30 Jul 2013 | 05:55 pm
The news hit recently that two giants are merging to create something, well, even more gigantic. Is this good, or bad? I think it's bad. If you don't mind a little foul language, Felix over at The Den...
