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Google launched cross-account conversion tracking and search funnels for AdWords to get more insight! 27 Aug 2013 | 09:43 am
Google announced the launching of cross-account conversion tracking and search funnels for AdWords. These new features will be rolling out over the course of the coming months. With cross-account co...
Google is bringing skippable video ads to online games! 26 Aug 2013 | 09:07 am
The online video gaming industry is growing larger by the day and Google are now offering publishers the chance to earn extra revenue with the introduction of TrueView video advertising. Google is no...
Best practices to capture the mobile opportunity! 25 Aug 2013 | 01:33 pm
Smartphone use is exploding, providing new opportunities for marketers to connect and engage with target audiences. Andy Miller, Google's Head of Global Mobile Search Solutions recently posted an ar...
Importance of Page Speed for Mobile Sites! 24 Aug 2013 | 11:33 am
In Google’s latest Webmaster Help video, Matt Cutts discusses page speed and whether or not it’s a more important factor for mobile than for desktop. The video is in response to a question: "Is load ...
Google Launches paid & organic report in AdWords! 23 Aug 2013 | 10:47 am
Google announced the launch if its new Paid and Organic Report which will help you analyze your search footprint on Google. Up until now most search reports showed organic search and paid search perf...
Google is testing Helpouts, a new video-based ecommerce platform! 22 Aug 2013 | 01:45 pm
Google is testing Helpouts, a new video-based ecommerce platform, that will connect people looking for help with people ready to give help, anytime & anywhere over the live video. The service will be ...
Google Adwords rolled out graphical time period segmentation! 21 Aug 2013 | 11:08 am
Google AdWords team announced a new small but useful feature available in the Google AdWords console for advertisers. Now you can control the time aggregation on AdWords charts to show data by day, w...
Google introduced Tag Manager for Mobile Apps & New Google Analytics Services SDK! 20 Aug 2013 | 11:32 am
Google Analytics has introduced two new features: a new version of Tag Manager for your mobile apps and a software development kit (SDK) to make it all work together. Tag Manager for Mobile Apps supp...
Where PPC marketers planning to spend their money in 2014! 19 Aug 2013 | 12:18 pm
A report titled "2013 State of Paid Search report" by Hanapin Marketing revealed how PPC marketers are feeling about paid search marketing and where they plan to spend their money in 2014. According...
Google added location sharing to Google maps and Google+ for Android updates with new features! 18 Aug 2013 | 12:51 pm
Google recently announced the addition of location sharing features to Google Maps application. The addition will let users share "pin-point" or "city-level" locations & filter out the connections tha...
