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Saying Goodbye to Digital Marketing: Meet the New Me 23 Aug 2013 | 09:05 am
Footsteps by schick. Pick a verb — tired, bored, jaded, burned out. I spent four wonderful years self-employed as a digital marketing trainer, consultant, and community manager. I managed online foo...
Meet My New Dumb Smartphone 20 Aug 2013 | 11:05 pm
I thought I wanted a dumb phone. I bought it — and returned it after three days. It was too dumb. It was fine for talking but texting only worked when the messages were strictly text. I couldn’t rece...
Visualizing My GMail Contacts 18 Aug 2013 | 12:51 am
Five years of email displayed in colored dots Dark green dots represent my family. Blue and red are local friends and contacts. Orange is from a large client project. Purple dots are people I email s...
Why I Killed 61% of My LinkedIn Friends 15 Aug 2013 | 02:26 am
Recognizing I had 2,474 LinkedIn connections three months ago, I posited a question on this blog: Should my network be tight enough that they can recommend me without asking who I am and what I do? I...
Stop Your Smartphone From Telling Burglars Where You Live 14 Aug 2013 | 07:42 pm
Photo by Pieter Vieu. Used with permission. Did you know that every photo and video you take — and share on Facebook, Instagram, and other apps — from your smartphone is also sharing the exact latitu...
WHY YOU C4N R3AD 7H15 12 Aug 2013 | 09:05 am
You cdnuolt blveiee that you cluod aulaclty uesdnatnrd what you were rdanieg, rihgt? The phaonmneal pweor of the hmuan mnid, aoccdrnig to a rscheearch at Cmabrigde Uinervtisy, it dseno’t mtaetr in wh...
Why I Want a Dumb Phone 11 Aug 2013 | 08:35 pm
I want this phone. It ain’t smart. It’s no Galaxy S4 or HTC One S or iPhone 5. T-Mobile introduced the 768 this year. It weighs 3.5 ounces. The phone features Bluetooth connectivity, an FM radio, a...
FREE GIVEAWAY: 28 Books on Social Media 7 Aug 2013 | 03:30 am
Introduction Authors and publishers routinely mail me complimentary copies of their books. I receive some books because publishers want to send them to me to review. I receive other books because I’m...
The Continuing Debate on Blog Commenting 5 Aug 2013 | 06:30 pm
Mitch Joel questions the value of a blog comment — when metrics can more easily track tweeted links and Facebook shares. He writes, in part: If something’s upsetting to you, if something has inspired...
18 Reasons to Embrace Social Media 2 Aug 2013 | 07:53 pm
In my role as a digital marketing instructor I frequently hear the same questions and concerns that social media is a vast landscape filled with obstacles that are impossible to overcome. I respond th...