Babyboomers - babyboomers.com

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Daily Baby Boomer News Update: August 26, 2013 26 Aug 2013 | 07:03 pm

Marketers, These Eye-Popping Stats Will Make You Stop Chasing Youth, Start Courting Boomers Baby boomers control 70% of American's disposable income, yet only 5% of advertising is geared toward their...

Daily Baby Boomer News Update: August 25, 2013 25 Aug 2013 | 07:04 pm

Kennedy: Nuggets of truth in gen-gap I've been looking for a missing link between baby boomers and millennials. Apparently it was right under my nose.

Daily Baby Boomer News Update: August 24, 2013 24 Aug 2013 | 07:03 pm

Aging baby boomers opting for city life A mini-trend is taking root in some parts of the nation: Baby boomers swapping out their single-family suburban homes for the bustle of city life. Boomers sav...

Daily Baby Boomer News Update: August 23, 2013 23 Aug 2013 | 07:03 pm

Marketers, These Eye–Popping Stats Will Make You Stop Chasing Youth, Start Courting Boomers In 1963, Pepsi–Cola kicked off a TV, radio, print, and billboard campaign that made advertising history. Pe...

Daily Baby Boomer News Update: August 22, 2013 22 Aug 2013 | 07:03 pm

Motorcycling Through Midlife Motorcycling Through Midlife is a new book from Motomarathon Association Press that shows baby boomers how to manage the dangerous adolescent urges of “midlife crisis” th...

Daily Baby Boomer News Update: August 21, 2013 21 Aug 2013 | 07:03 pm

Advice on Addiction in Boomers, Part 1 Dr. Barbara Krantz, medical director of the Hanley Center in West Palm Beach, Fla., answers readers' questions about baby boomers and addiction. Baby boomers, ...

Daily Baby Boomer News Update: August 20, 2013 20 Aug 2013 | 07:03 pm

Blackbaud: Boomers donate almost half of all charitable dollars It's time for nonprofits to rethink donor strategies. Baby Boomers are emerging as the most generous, dominant force in charitable givi...

Daily Baby Boomer News Update: August 19, 2013 19 Aug 2013 | 07:03 pm

Baby boomers boost Challenger's profit RECORD inflows into its annuities and funds management businesses has helped Challenger post an almost tripling of its net profit. How baby-boomer homeownershi...

Daily Baby Boomer News Update: August 18, 2013 18 Aug 2013 | 07:04 pm

MORRIS: Baby Boomers with disposable income overlooked by advertisers I would guess that most readers out there have heard of the Nielsen Ratings. Specifically, I’m referring to the ratings designed ...

Daily Baby Boomer News Update: August 17, 2013 17 Aug 2013 | 07:05 pm

Report: Oklahoma mirrors nation, baby boomers more obese than others In Oklahoma and across the nation, baby boomers are more obese than individuals in other age groups, according to a report release...

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