Bestcustomerconnection - bestcustomerconnection.com - Best Customer Connection, by Marc Sokol
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Will ‘big data’ become your worst nightmare? 13 Oct 2011 | 06:20 am
Image by shvmoz via Flickr Could this happen to your company…. When the executive convened a group of senior leaders to dig into the competitor’s practices, they found that the challenge ran deeper ...
Tribute to Steve Jobs and all inspired by him 6 Oct 2011 | 04:06 pm
Image via Wikipedia You probably know by now that Steve Jobs died today, October 5th. His life story can be read here. Below I invite you to pause to consider one of the many comments in response to...
How will your company rate on the ‘Customer Worry Index’? 24 Sep 2011 | 01:53 am
Image by FlickrJunkie via Flickr Admit it: You worry. You worry that the new teller who just said “oops” when they mistakenly transferred your money from the wrong account will still get it wrong de...
Good and great: Choices that shape customer experience 21 Sep 2011 | 06:53 am
Perhaps you know the phrase, “Good is the enemy of great”. Popularized in recent years by Jim Collins, the phrase suggests that satisfaction with just being good keeps us from achieving really great ...
The new rules of marketing still include the old rules! 30 Aug 2011 | 08:05 am
Jason Fell shares a thoughtful post, “The new, new rules of business marketing“, building off the recent revised edition of The new rules of marketing & PR. Let’s take it one step further and note pr...
Customer service leadership among big banks: The time is now! 25 Aug 2011 | 07:17 am
In addition to the overall 2011 Customer Experience Ratings, Bruce Temkin recently published a summary of ratings for Customer Service across multiple industries. I have worked with a variety of fin...
Wanted: customer experience leadership to fill a vacuum. First one to do so, wins! 17 Aug 2011 | 04:19 am
The 2011 Temkin Customer Experience Ratings are out. I look forward to most anything Bruce Temkin has to report about the state of customer experience, and this report is worth a look. This is the gr...
Networking for hungry marketing professionals 3 Jun 2011 | 04:13 am
For the marketing and business development professionals who read this blog…. Two guys are walking down the same street at separate times. Each is hungry, each is looking into the windows of stores w...
The enduring emotional connection of going beyond your own imagination 26 May 2011 | 09:31 am
Image via Wikipedia Recently I’ve been focused on a phrase a client of mine has begun to use, “beyond imagination”. My vision is to create a Global Research & Development Center that isn’t just grea...
Four lessons your customer service function can learn from “The Royal Wedding” 30 Apr 2011 | 03:06 am
If you were among the billion or so people who watched The Royal Wedding today, the word that should come to mind is ‘Brilliant’! And your customer service function can learn valuable lessons from th...