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Why Email Marketing Remains Valuable, Even In an Era of Email Glut 26 Aug 2013 | 08:25 pm
Email marketing is a very important aspect of almost any business’s growth. It’s how brands, both large and small, communicate sales, special events and interesting content in order to help the brand ...
Instagram’s “Photos of You” Feature & What it Means to Brands 22 Aug 2013 | 10:35 pm
Since it’s launch in October 2010, Instagram hasn’t made many major changes to their original formula. However, a couple months ago Instagram introduced the “Photos of You” addition to their applicati...
Hot Trends in Hotel Advertising: Subtlety Works Best 19 Aug 2013 | 11:58 pm
I want a feast I want a bean feast Cream buns and doughnuts and fruitcake with no nuts so good you could go nuts. No, now! I want a ball I want a party Pink macaroons and a million balloons and ...
Become a Destination Spot: Online Tourism Marketing Tips 12 Aug 2013 | 09:10 pm
The tourist market is quite competitive with the ever-changing economy, fickle weather conditions and seasonal slumps. In light of these challenges, it’s important to bring your A-game when it comes t...
VIRAL VIDEOS: CREATING VIDEOS PEOPLE LOVE 8 Aug 2013 | 08:07 pm
Flu season is upon us and the National Institutes of Health (NIH) says the number of recorded cases this year has already reached epidemic proportions. The team at our Orlando advertising agency has r...
Social Networking and its Effect on the Independent Restaurant Industry 5 Aug 2013 | 10:17 pm
According to www.restaurant.org, America’s restaurant industry currently employs 12.9 million people—10% of our overall workforce—and more than 970,000 dining establishments serve some 130 million hun...
Following Blindly: Why Follow-for-Follow Creates an Inauthentic Brand Experience 1 Aug 2013 | 08:43 pm
Outside of social media marketing, I hear it everywhere. “Follow me, and I’ll follow you back!” and advice suggesting that a Twitter user follow every one of their own followers. Usually, this is th...
When Networking is Not Working: New Strategies for Building Connections 29 Jul 2013 | 10:16 pm
Nearly every day, on websites as varied as LinkedIn and Psychology Today, I see emphasis on the importance of building your network in order to further career and business opportunities. There is a s...
Is Your Marketing Campaign Mom-Friendly? 25 Jul 2013 | 10:15 pm
Over the past two decades, Moms have controlled up to 80% of household spending. When you break it down, they are not only buying for themselves but for many other age groups and demographics includin...
What’s Old is New: Museum Marketing in 2013 24 Jul 2013 | 06:03 pm
You walk into a museum, and you find yourself surrounded with relics from the world around you. Sure, you can experience each item by looking at it, and you can even go on a tour. But what if you co...
