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What is Pay-Per-Click Advertising? Is it for You? 26 Aug 2013 | 02:42 pm
Image courtesy of adamr/FreeDigitalPhotos.net. Pay-per-click (PPC) advertising is a popular form of Internet advertising that works for many businesses. Understanding how it works can help you decide...
5 Hotspots on Your Website that Should be SEO Optimised 24 Aug 2013 | 01:11 am
Onsite search engine optimisation is an important part of any SEO campaign. Onsite SEO is different than offsite SEO, but some of the tactics that you use for offsite strategies can also be applied to...
New Stats Show 83% of Daily UK Facebook Users are Mobile 22 Aug 2013 | 01:58 pm
New statistics released by Facebook show that 83 percent of daily active users in the UK access the site from mobile devices. This significant number tells businesses that they need to make their soci...
How to Use Images to Build Your Brand 21 Aug 2013 | 03:16 pm
Image courtesy of Anne Marthe Widvey/Flickr. We’ve all heard the adage that a picture is worth a thousand words. Images can have an enormous impact on how your target market views your business and c...
Should You Start Using a New Social Network? 21 Aug 2013 | 07:51 am
Image courtesy of Jason Howie/Flickr. Whether you are trying to decide if you should start using a newly launched social media network or if you are considering using a network you aren’t currently u...
17 Hidden Features of Google Search You Probably Don’t Know About 20 Aug 2013 | 03:49 pm
1) Calculator Google search has a calculator built into it. Simply Google a calculation, such as 10*5, and Google will not only give you the answer, but will also open up the calculator.Google also r...
How to Use Twitter to Find Your Next Customers 19 Aug 2013 | 11:58 pm
Image courtesy of Joe Lazarus/Flickr. Do you use Twitter to find your next customers? You may already use it to connect with your market and promote your brand, but do you use it specifically to find...
5 Elements the Best Infographics Have in Common 17 Aug 2013 | 05:30 am
Image courtesy of Daniel Go/Flickr. Businesses use infographics to increase traffic, raise awareness through social media, and execute other marketing strategies. But, if you want to reap these, and ...
Facebook’s Algorithm Updates Could be Great for Your Business 15 Aug 2013 | 11:41 pm
Last week Facebook updated its algorithm, which determines what shows up in users’ news feeds. The company has never fully disclosed how the algorithm, called EdgeRank, works, but there is much specul...
Research Shows that Social Media “Likes” May be More Powerful than we Thought 15 Aug 2013 | 08:21 am
Image courtesy of catspyjamasnz/Flickr. In a recent study, reported in Science magazine, researchers found that a social media “like” actually has the power to persuade someone’s friends. The study f...