Blacklocus - blacklocus.com
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Latest News:
BlackLocus is now part of Home Depot! 18 Dec 2012 | 02:32 am
We have some big and happy news to announce: BlackLocus has just been acquired by The Home Depot! Our passion for data-driven decision making led us to start BlackLocus a few years ago. We wanted to c...
Thank you Sticker Mule 18 Dec 2012 | 02:31 am
Check out our new BlackLocus stickers. They are awesome! Thank you stickermule.com!
How to Raise Your Prices (While Keeping Your Customers) 5 Nov 2012 | 12:58 am
Raising prices can be one of the most difficult business decisions to navigate, mainly because of the backlash a company can face from customers and the media. The consequences of a price increase can...
3 Ways to Get Your Customers to Pay Higher Prices 5 Nov 2012 | 12:54 am
In the quest for profits and better pricing we ask ourselves this one question: how can we get our customers to pay more for our products? Retailers must be able to charge the prices necessary in orde...
eCommerce and Brick & Mortar: A Rocky Love Affair 5 Nov 2012 | 12:52 am
Creating a cross-channel retail strategy that is harmonious in both the offline and online spaces can be a tough challenge. “Window shopping” can now mean the window of an internet browser, and “traf...
Determining Your Best Pricing Method 5 Nov 2012 | 12:51 am
What are you trying to achieve when setting prices? This question seems like it has an obvious answer – to gain profits, but pricing is more than just naming prices. Behind each price tag is an entire...
Price Wars: Successful Competitive Pricing? 5 Nov 2012 | 12:49 am
In the last blog post I wrote about how price wars are bad (and upon further thought, not just bad – awful) competitive pricing strategies for businesses and potentially whole industries. One company ...
How We Approach Competitor Pricing Analysis 5 Nov 2012 | 12:46 am
A good competitive pricing engine should make it easy for you to find your competitors’ prices. An even better one should provide focused data to help you discover your own products that are either pr...
Why Price Wars are a Bad Ecommerce Pricing Method 5 Nov 2012 | 12:45 am
When I first heard about price wars, my brain immediately thought of money-hungry business executives attempting to destroy their competition by redirecting money towards their own company. Images flo...
How Your eCommerce Pricing Can Benefit from the Restaurant Industry 5 Nov 2012 | 12:43 am
Restaurant patrons shell out $16 billion in gratuities per year – yes, $16 billion worth of voluntary payments. Of course there is social expectance to tip your server, but what makes people pay more ...
