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What Facebook knows about you– a free tool by Wolfram Alpha 31 Aug 2012 | 09:32 am
This handy tool uses Facebook’s authentication to download information about your personal Facebook usage. This is NOT the same as analytics for Facebook pages. But it does use the same permission req...
Mistakes and Lessons from the Google Penguin Update 14 Aug 2012 | 04:41 am
When Google’s Panda update started targeting on-page optimization that were considered low-value—with special focus on duplicate content and outbound links that appeared to be spam—it caused quite a c...
Comparing Social Metrics to Real-World Data with Major League Baseball 21 Jun 2012 | 07:54 am
We plotted out every team’s fan count, engagement rate (social metrics), win/loss record, average attendance, merchandise sales, and the population of the city the team plays in (real-world data), loo...
Banks and credit unions can learn from each other through social media 21 Jun 2012 | 06:53 am
Credit unions tend to have fewer fans than large national banks making higher engagement rates easier to attain. 8 of the top 10 in terms of fan count are banks. Chase: 3,364,793 fans, Capital One: ...
How-to: Engagement Marketing on Facebook 9 May 2012 | 09:09 am
To succeed in social media you must engage your fans and build relationships that go deeper than a transaction. Facebook gives you a chance to humanize your brand and makes it easy to educate and ent...
Google Voice Translation Fail 7 Apr 2012 | 12:31 pm
Google Voice is a great service, but it looks like the voice mail to text translation service is far from perfect. Take this message we received, for instance. It’s mostly intact but the translator se...
Graph Hacking 24 Mar 2012 | 02:37 am
You can use this tool inside Facebook’s Graph API to find multiple pages for any business or brand! First, go to the Graph API inside the Facebook Developers page. Scroll down until you get to the ‘Se...
Oscars vs. Grammys: Twitter Traffic Analysis 6 Mar 2012 | 06:27 pm
The hashtag #GRAMMY received over 7.0 million mentions through Twitter this year while its counterpart #OSCAR received only 1.9 million mentions with 633,874 users tweeting about this during the show....
Facebook Studio Awards Recognizes Gordmans’ App Success 28 Feb 2012 | 12:22 pm
Congratulations to Veronica Stecker and Gordmans “Choose Your Outfit” app’s acceptance into the Facebook Studio Awards! In addition to managing Gordmans’ television, print, and digital marketing, Vero...
How to best leverage Facebook 31 Jan 2012 | 10:51 am
this is a guest post by Sundeep Kapur, his website is www.emailyogi.com, he’s also a Digital Evangelist for NCR. Year over year the amount of content available on Facebook has increased dramatically....
