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Pepsi Vs Coke in India Marketing Project Report 25 Sep 2011 | 11:12 pm
INTRODUCTION India with a population of more the 100 cores is potentially one of the largest consumer markets in the world. With urbanization and development of economy,tastes and interests of the peo...
Consumer Buying Behaviour at Hero Honda / Hero Moto Corp 10 Sep 2011 | 02:53 am
CONSUMER BUYING BEHVIOUR The main aim of marketing is meet and satisfy target customers need and wants buyer behavior refers to the peoples or organization conduct activities and together with the imp...
Competition Mapping of Diffrent Antivirus Softwares Project Report 10 Sep 2011 | 02:39 am
EXECUTIVE SUMMARY Every business organization big or small has its own sets of problems. Sometimes they enjoy advantages over others; sometimes they also have to bear the heat of the competition. They...
Viewers Preference towards Reality Shows 24 Jul 2011 | 05:11 pm
Viewers Preference towards Reality Shows Project Report Over the last few years, there have been discussions on the Indian entertainment industry being on the verge of take-off, powered by new delive...
Effect of Mobile Marketing on Youngsters Project Report 24 Jul 2011 | 05:08 pm
LITERATURE REVIEW A study done by Heinonen & Strandvik (2003) showed that mobile channels are perceived to be more personal than traditional and e mail channels. This creates high expectations for the...
Effect of Advertisements on Children with Special Reference to Confectionary Products 24 Jul 2011 | 05:03 pm
Advertising is a form of communication intended to persuade its viewers, readers or listeners to take some action. It usually includes the name of a product or service and how that product or service ...
Consumer Behaviour Towards Third Party Products in Indian Banking Industry 23 Jul 2011 | 02:26 am
Consumer Behaviour Towards Third Party Products in Indian Banking Industry Project Report INDIAN BANKING INDUSTRY Banking in India has its origin as early as the Vedic period. It is believed that the...
Medical Tourism in India with Special Focus on Foreign Patients Satisfaction Level for Healthcare Facilities Project Report 21 Jul 2011 | 01:49 pm
Executive Summary- Indian Tourism Tourism is the largest service industry in India, with a contribution of 6.23% to the national GDP and 8.78% of the total employment in India. India witnesses’ more t...
Study of Consumer Oriented Sales Promotion in FMCG 21 Jul 2011 | 02:23 am
Executive Summary As a part of our study curriculum it is necessary to conduct a grand project. It provides us an opportunity to understand the particular topic in depth and which leads to through to ...
Untitled 21 Jul 2011 | 02:12 am
Introduction India is the third largest salt producing country in the world (after the US and China) with an average annual production of about 148 lakh tones. In a very short period of time sufficien...
