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CRM on the cloud 16 Jan 2011 | 10:08 pm

Most CRM systems today, particularly those used by large organizations, are implemented on large in-house servers that sit behind the corporate firewall. Access is enabled via secure LANs (local area ...

Cloud busting 16 Jan 2011 | 04:49 am

For most CIOs, cloud computing promises to deliver agility and flexibility while also helping to cut costs and environmental impact. But with so much hype surrounding what EMC Chairman Joe Tucci – int...

Is the cloud business ready? By Jitscale 10 Jan 2011 | 08:09 pm

Forming an opinion about cloud computing can be difficult since much has been written on this subject and sometimes articles are diametrically opposed. The usability and technical advantages of cloud ...

Managing the Idea Monkey 5 Jan 2011 | 08:19 pm

When we think about the people who make innovation happen, we divide the world into two parts: idea monkeys and ringleaders. You need both if you intend to create anything new. Walt Disney was a geniu...

Marketing planning aims and objectives 5 Jan 2011 | 08:12 am

Behind the corporate objectives, which in themselves offer the main context for the marketing plan, will lie the "corporate mission," which in turn provides the context for these corporate objectives....

Marketing plan 5 Jan 2011 | 08:09 am

A marketing plan may be part of an overall business plan. Solid marketing strategy is the foundation of a well-written marketing plan. While a marketing plan contains a list of actions, a marketing pl...

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