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Fighting Back Against Customer Churn 11 Jul 2013 | 06:55 pm

In this sustained period of economic gloom that businesses are continuing to battle within, the fight to attain new customers has never been more important. But while so many of us are focusing our re...

Why new home builders must be prepared to handle the Help to Buy boom 20 Jun 2013 | 07:23 pm

With the government’s Help to Buy scheme getting off to a scorching start in the first two months since its April launch, new home builders are dealing with a welcomed period of demand. Despite the u...

10 Cast Iron Customer Service Tips 11 Apr 2013 | 06:35 pm

Providing great customer service is essential for any business, from the local high street shop all the way up to the largest multinational corporations. Customer service however is not about simply p...

Excellent Customer Service and the Power of Brand Advocates 27 Mar 2013 | 03:02 pm

It’s a widely held belief that in many industries it costs five-to-ten times more to acquire a new customer than it does to keep an existing customer, which is why looking after your customers with ex...

The Value of CRM to the Customer Life Cycle 22 Mar 2013 | 03:33 pm

Whatever your business, whatever its size and whatever its proposition, your customers are fundamental to its success. This is why it is so essential to provide great customer service, to ensure that ...

Contact Centres Metrics – Are You Measuring What Matters Most? 14 Mar 2013 | 12:04 pm

In the past the success of a contact centre operation has been measured with metrics based on efficiency, call duration being just one example. Today however, there has been a significant change in ap...

Forget Fearing Change; Embrace it! 20 Feb 2013 | 09:13 pm

It’s a fairly common assumption that people do not like change but as a rather simplistic view, it fails to recognise that people will typically respond well to positive change. People make changes ev...

Avoiding the Dangers of Social Media to Your Customer Relationships 10 Jan 2013 | 02:23 pm

The ways in which customers engage with brands has changed. No longer is it a one-way relationship interspersed with the occasional interactions, today it is two-way discourse, carried out through mul...

Why Integrating Your Data Systems is Key to Positive Customer Experiences 31 Oct 2012 | 12:29 pm

Working within the customer contact industry does make me particularly critical of the experiences and communications I receive in my everyday life and whilst I try to leave my professional hat in the...

How to Support eCommerce with Additional Communication Channels 25 Oct 2012 | 06:19 pm

The eCommerce platform has grown massively in recent years and has made purchasing products easier and more convenient than ever (if executed effectively).  Unlike the high street, the internet enable...

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