Random House Penguin 3 Jul 2013 | 12:24 am

Yesterday, my sister-in-law, who works in publishing, posted this to Facebook. This merger, announced back in October, was news to me. So naturally the new identity (such as it is) was intriguing to ...

RIP James 20 Jun 2013 | 08:54 pm

Seamless.com and GrubHub.com 2 May 2013 | 06:00 pm

Pr*tty I’m not necessarily in love with the design of these ads, or the Seamless identity with that awkward .com, but I think the writing is pretty sharp and well-targeted to their audience. I’m cert...

Seamless.com and GrubHub.com 2 May 2013 | 06:00 pm

Pr*tty I’m not necessarily in love with the design of these ads, or the Seamless identity with that awkward .com, but I think the writing is pretty sharp and well-targeted to their audience. I’m cert...

10 Ways Charlotte’s Web is an Ideal Branding Case Study 26 Apr 2013 | 12:15 am

One of the fun parts of being a parent is sharing with your kids the things you enjoyed at their age. Movies, toys and games, and most of all, books. It’s especially gratifying when those books turn o...

Love is in the Air: A Couple of Vans 19 Apr 2013 | 07:00 pm

The vibe of the My Fresh Shirt van from yesterday rolls right into today, rounding out the week with a couple of nice looking delivery trucks. Both for juice, both featuring some super-sized product. ...

Love is in the Air: Ain't it Obvious? 18 Apr 2013 | 07:00 pm

I mentioned this on Tuesday, and regular readers will know I swear by it: sometimes the obvious idea is the best one, especially if it’s well executed. It doesn’t hurt that the TIP (Transport Interna...

Love is in the Air: Oblique? More like Oblike! 17 Apr 2013 | 07:00 pm

Yes, the italic type from yesterday’s post has leaned into today’s. Can there be any doubt how much I adore me some boxy, oblique typography? (I only wish I could blame the poor kerning of Pylones on...

Love is in the Air: Hardware 16 Apr 2013 | 07:00 pm

Picking up that industrial flavor from the previous post, today’s affections are focused on the toolbox. These logos employ simple but effective, great-looking typography. And some of my favorite thi...

Love is in the Air: A Couple of Maps 16 Apr 2013 | 07:26 am

Seeing as how the weather finally seems to be more Spring-like, I guess I’m feeling the love. I was going through my backlog of images, and just decided I’m going to indulge in a whole mess of Pr*tty ...