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Getting personal with customer surveillance 17 Jul 2013 | 08:28 am
Personalising communication with customers is not only common, it’s now expected. Faced with an irrelevant email, customers will hit the unsubscribe button faster than you can say “database marketing”...
What's the big deal about marketing automation? 25 Jun 2013 | 10:22 am
Although marketing strategies once hinged on a striking direct-mail campaign or powerful TV commercial, technology has made things a little easier. Marketing automation is technology that allows you t...
Using Google analytics to better serve your customer 13 May 2013 | 10:09 am
The best thing about marketing your business online is the increased ability to measure your impact. Without measurement, it’s very hard to determine how you’re tracking against your business goals an...
Key elements of effective web design 15 Apr 2013 | 07:14 am
With the digital landscape constantly changing, it can be difficult to keep up with the trends in web design. For small businesses navigating new digital territory, think not about what’s hot, but wha...
How to become an SEO Ninja 20 Mar 2013 | 03:00 am
You already know the importance of being found on search engines, but how do you do it? For many industries, just by following the unique steps we take you through in this webinar will get you up the...
10 ways to improve your SEO 14 Mar 2013 | 06:50 am
Improving SEO (Search Engine Optimisation) is constantly on the mind of any savvy business owner and you’re right to be fixated on search for your business. Data shows that 94 per cent of users click...
Five tips to make your blog stand out from the crowd 12 Mar 2013 | 12:11 pm
So you’ve been told you should blog about your business? Maybe you already do. But perhaps you have no idea how to cut through the noise. Don’t stress! It’s easier than you think. If yours is an est...
How to develop your USP and Make your website stand out 18 Feb 2013 | 09:46 am
With over 86% of all people searching online when looking for a business, service or product... you need to make sure your business stands out. In this webinar, we take you through a simple 7 step pr...
Google post Panda and Penguin 10 Jan 2013 | 12:57 pm
How to make your website Panda and Penguin friendly Over the past two years, Google has made some major updates to the complicated algorithms that power its search engine. Cutely named Panda and Peng...
It is the season to still get sales 26 Nov 2012 | 09:04 am
Everyone in business sees the time leading up to Christmas as being the silly season and not the time to getting sales. Which makes it easier for the ones who do not see it this way, to stand out and...