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Craig Pethebridge – Melbourne Marketing Consultant 19 Aug 2013 | 12:42 pm

My BUSINESS VALUE PROPOSITION is to become your LONG TERM partner in every marketing decision you need to make to make your business more SUCCESSFUL Can you identify with any of the following...

What makes a great logo? And How to Avoid Cheap Packages 19 Aug 2013 | 12:16 pm

Why You Need a Good Logo Your business logo is often the very first impression you make on potential customers, so you need to ensure it attracts the right amount of attention. It also needs to stand....

Does your website need a facelift? 12 Jul 2013 | 06:02 am

Do you cringe when people ask to see your website? Those few extra moments of silence before you hand your card over say it all - LOUD and CLEAR. A poorly designed website or brand image means you...

What Colour is Your Brand? 30 Jun 2013 | 05:03 am

A guide to help you choose your colours wisely Colour is the ultimate brand builder. It has such an impact on evoking emotions from your customers and instils long lasting feelings towards your...

Direct Marketing Essentials – Developing the Offer 9 Oct 2012 | 05:22 am

The main reason why offers are included in direct marketing propositions is simple. It helps to overcome BUYERS INERTIA. The offer is the quintessential ingredient in direct marketing as it helps to.....

Australian Company Launches Photorealistic Cake Toppers for Weddings 15 Mar 2012 | 01:08 pm

MEDIA RELEASE Little Memories has launched a range of personalised wedding cake toppers using photorealistic images of the bride and groom. Using the latest 3D printing technology, Little Memories...

Small Business Marketing Tip – Special Offers 26 Jan 2012 | 09:48 pm

If you hope to offer customers and prospects incentives to shop with you, then you need to work out what they will be and how much they will cost you. Don’t dangle carrots in front of them if...

How a Small Business Marketing Consultant Can Help Your Business 1 Dec 2011 | 07:45 pm

Many business owners these days are recognising the importance of having a small business marketing consultant to help recommend the most appropriate marketing activities for their business and to...

Australian War Memorial Goes Beyond the Line of Duty for Battlefield ToursM 27 Sep 2011 | 06:10 pm

MEDIA RELEASE Melbourne, VIC, 27th September 2011 – The Australian War Memorial reveals a unique and personalised service for travellers aspiring to walk in the footsteps of their military...

Focus on Gallipoli Battlefields – A Guide for Choosing the Best Tour Experience 26 Aug 2011 | 06:19 pm

MEDIA RELEASE Melbourne, VIC, 26th August 2011 – As the Australian holiday market begins to launch their Europe specials for 2012, Boronia Travel Centre, the ‘official travel agent’ to the Australian....

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