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Three Best Blogging Practices 5 Jan 2012 | 02:29 pm
Having fresh, engaging and relevant content on your website is important when Google determines how high your business places in search results. What better way to achieve this than starting a blog? ...
The Two Camps Of Search Engine Optimization (“SEO”) 6 Nov 2011 | 03:16 pm
Ah, for the old days of stuffing a web page full of keywords to get a decent ranking on Google. Actually, I’m relieved those days are over, as the internet has matured and now demands relevance over n...
Why WordPress trumps Dreamweaver for building your own site 17 Aug 2011 | 07:51 am
I can remember when WYSIWYG editors like Dreamweaver came out for html coding. What a blessing to be able change a link across all template pages with just a keystroke! For the last 3 years, though, I...
5 Tests Your Logo Needs To Pass 8 Jul 2011 | 05:35 am
With the use of social media and the plethora of venues your brand needs to appear in or on, your logo needs to be more than cool or fancy. Here are five logo tests from Andy Sernovitz in his Damn, I ...
Facebook Fans help manage your bottom line. 16 Jun 2011 | 07:10 am
Facebook ads are a great way to very tightly niche your ad placement based on the profiles of Facebook users. Marketing to fans of your Facebook Page is even more effective. Hubspot relates a recent I...
How to get 100 people to market your business for free 14 Jun 2011 | 07:24 am
Sounds too good to be true? Not really, explains Phil Mershon in today’s Social Media Examiner. Phil reports on a recent study from BzzAgent on the habits, behaviors and motivations of brand advocates...
Research: Facebook Accounts For 38 Percent Of Sharing Traffic On The Web 8 Jun 2011 | 11:17 am
You know the “Share this” button you see on web pages, blog posts, articles, and other web content? Ever wonder who clicks on what and how things are shared? This study by ShareThis, the Starcom Media...
The Story of How a Small Business Owner’s Post Went Viral 28 May 2011 | 02:50 am
This is the story about Stevie, a small independent artist whose design was ripped off by a much larger corporation. Stevie was upset and posted this status update on Twitter about her I Heart New Yo...
Facebook Marketing: Lessons from 8 Successful Brands 25 May 2011 | 11:48 am
Are you considering marketing on Facebook? This article from today’s Mashable highlights the successes from 8 brands who market extensively on Facebook. Here’s a summary of the lessons learned: Ask yo...
Research: What Americans Are Doing Online 21 May 2011 | 03:06 am
The results are in from November 2010′s survey by Pew Internet as a part of their “Pew Internet & American Life Project”. Here are some highlights: 76% of American adult internet users use the Intern...