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Behind the scenes of our Strategic Workshop 23 Aug 2013 | 02:33 pm
“Think before you start”, that’s what we tell our clients. And that’s why they need a (digital) strategy. But don’t underestimate writing a strategy: it takes time (and budget), lots of effort and cha...
Don’t let your Twitterwall become a #fail 21 Aug 2013 | 08:11 pm
Nowadays you see Twitterwalls popping up on a lot of events. The basics of a Twitterwall is a big screen or projection where attendants’ tweets with a specific hashtag are being display. But what’s g...
Facebook changes the rules to add an admin to a Page 20 Aug 2013 | 11:50 am
Recently Facebook changed the rule to invite people as admin of a Facebook Page. It was only by setting up the Facebook page for Opération Chaussettes -the charity project by Claudia Lomma we support ...
10 key learnings from the Ecommerce Forum on how to boost online sales. 11 Jul 2013 | 06:19 pm
Friday 28th of june 2013, I attended the Ecommerce Forum in Brussels, an afternoon with various speakers sharing their expertise on how to boost your online sales. Happy to share here 10 takeaways to ...
Neff and the passion for cooking 26 Jun 2013 | 07:01 pm
In 2011 Cleverwood started a digital project for the brands in the portfolio of the Bosch Siemens group. Among the multifaceted objectives of this mission, the biggest challenge we wanted to address w...
Thank you for joining our CTS #8: Who is the King? Context, Content or Community? 18 Jun 2013 | 02:35 am
Maybe I should consider to stop shouting ‘Get me out of my comfort zone‘ all the time. Because my next challenge aboard Cleverwood was to help organize the upcoming Trends Session. What’s a Trend Sess...
Celebrating 4 years #noemail 17 Jun 2013 | 02:23 pm
Earlier this year, we celebrated our 4 years in the the adventure of being a #ZeroEmail company and I thought it was about time to share this experience. It all started back in early 2008, I was in th...
Time flies… 14 Jun 2013 | 07:36 pm
It is now 8 months I started my internship at Cleverwood and I can remember my first days and feelings like it was yesterday (you can read my first blog post here). During these 8 months I learned a l...
Crisis management on social media: be prepared and make sure you listen! 5 Jun 2013 | 06:39 pm
In a world where social media are so important, we cannot count all the crises that brands have faced. As company you need to be prepared with a social media crisis plan. It can save your brand from i...
5 best practices when writing for an online audience 4 Jun 2013 | 12:21 pm
Pelle Crean recently gave a very interesting presentation during one of our Learning Hub courses on the topic of “Writing for New Media” If you didn’t attend the session or simply didn’t know about it...
