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Aligning Your Marketing Messages 22 Aug 2013 | 03:31 pm
From most of Paris, especially the Trocadéro, you can stand in wonder and stare at The Eiffel Tower, one of the worlds most recognisable structures. Of course, it’s hard to admire that same view when...
Releasing Keyword Fixations With (Not Provided) 26 Mar 2013 | 12:40 pm
Over the past two years, the rise in the number of people with Google accounts with has meant that more people are using Google for search logged in on a secure connection. With their distorted logic ...
Making Your Service Offering Past Tense 3 Mar 2013 | 01:45 pm
When it comes to creating a website to promote your business, the easiest thing is to follow the herd and tell the world what you do and how great you are. Unfortunately, you turn your sales offering ...
You’re Sitting On Your Own Marketing Pot Of Gold 20 Dec 2012 | 05:37 pm
As 2012 draws to a close, it doesn’t take an economics expert to pronounce that it’s tough out there for many people (and businesses). Cash is tight for many, the future is still uncertain and the po...
Audience Considerations for Web Traffic 11 Nov 2012 | 10:40 pm
One of my personal websites is a Blog about my experiences of running a Beauty Salon. Although I am not looking to earn lots of money from it, I do run advertising on it to help understand more about ...
Can You Optimise Cheap Websites? 26 Oct 2012 | 07:39 pm
I love doing local SEO in Basingstoke. Mainly because I know what to do (I’ve done it a lot) so it is quick and cost-effective for the client – and profitable for me. That said, more often than not, ...
Social Media and The Emperors New Clothes 20 Sep 2012 | 05:00 pm
The most important element of the phrase “social media” is the word social – A point that seems lost on most marketers, who just focus on the word “media” and see a way of reaching people at low cost...
Website Curation 1 Sep 2012 | 02:05 pm
A Brief Evolution Of Web Marketing First, we had “It’s your shop window to the world”… So we all started creating websites. Then it was all about “Content is king”… So we all started Blogging and ad...
SEO Strategies Built Of Sand 27 Aug 2012 | 12:21 pm
What can happen if you don’t have strong foundations I met a company a couple of months ago to talk about working with them. They were already signed up with a large UK SEO agency who were advising t...
SEO is Dead 1 Aug 2012 | 08:41 pm
I apologise for the dramatic title, I was having one of those moments. I’m fed up with hearing about companies offering number one spots or front page listings in Google and can only assume they are ...