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Building links for a .gov site – an obvious thing that we learnt 27 Jul 2013 | 04:24 pm
A few months back we were asked to help a government organisation form an SEO link building strategy. Compared to most sites we do link building for it was an absolute breeze but we did notice a few t...
Google kill 2 birds with their Dynamic Re-marketing Ads 7 Jul 2013 | 11:24 am
At the back end of last month (June 2013) Google announced the release of Dynamic re-marketing ads. This is one of the most interesting tools that Google have given to advertisers, and specifically re...
The humanisation of SEO 23 Jun 2013 | 12:36 pm
Until a few years ago it was possible to win at SEO through taking a relatively robotic and technical approach to website optimisation and to then build links en masse through largely automated/outsou...
The humanisation of SEO 23 Jun 2013 | 12:36 pm
Until a few years ago it was possible to win at SEO through taking a relatively robotic and technical approach to website optimisation and to then build links en masse through largely automated/outsou...
Link building with Clique Hunter from Majestic 17 May 2013 | 05:55 pm
The Clique Hunter from Majestic just helped me find 125 new link opportunities that I have somehow managed to miss in a tight niche. I have been working for this client for around 18 months and our li...
Adwords Script to track Quality Score on Account, campaign & Ad Group Level 9 Apr 2013 | 07:29 pm
Warning: this post is a bit more technical than most of our posts as we go into some depth on Adwords scripts. BUT – do not worry – if you follow the post through you will hopefully be able to just fo...
Do you ever forget your manners online? 7 Apr 2013 | 06:10 pm
I would be lying if I said that my behaviour online was completely reflective of my offline behaviour. To be honest I do not think it is possible to behave in the same way online and offline effective...
Interview with an Adwords Quality Score junkie 24 Mar 2013 | 09:21 am
I spend a lot of time studying and obsessing over the quality score of our clients in their Adwords account as I know what a difference it can make to performance. Here and here are some previous post...
Why is my CTR so damn low? 9 Mar 2013 | 12:23 pm
With Google Adwords (or SEO for that matter) when you find a keyword that converts well and that gives you good orders/leads at a great cost per conversion you want more from it. You want to squeeze a...
White hat SEO Linkbuilding – 14 step process infographic 5 Mar 2013 | 07:36 am
There still seems to be a lot of confusion about what is a reliable link building process that can be trusted not to fall foul of Google and also that will improve traffic. I have given a basic outlin...