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Does it Make Sense to Run a One Day Sale? 21 Aug 2009 | 01:00 am
Should I run a one day sale? A One Day Sale can create a large jump in sales over a very short time period. Rarely does a one day sale cause a drop in the normal sales cycle. It is particularly usefu...
How Much to Charge for Upgrades? 19 Aug 2009 | 01:00 am
How much should I charge for a major upgrade? That is difficult to say without knowing the current price point of the software, or target audience. One thrid of the original price is a common startin...
Should I Do SEO Just Once? 14 Aug 2009 | 01:00 am
Should I do SEO all at once or a little over time? Search engine optimization is a process, not a one time deal. Gradually add content over time, evaluate how specific content is ranking and tweak ac...
How Do I Get My Software on Software Deal of the Day? 14 Aug 2009 | 01:00 am
How to I get my software featured on Software Deal of the Day? Simply contact Digital River through the contact form.
Should I Offer a Trial? 7 Aug 2009 | 01:00 am
Should I offer a trial, yes or no? Trials can be a great tool for companies that do not have an established brand to sell software. In fact many consumers have come to expect that they can try applic...
Should I Charge for Support, if so How Much? 5 Aug 2009 | 01:00 am
How much should I charge for ongoing software support and maintenance? Software support is often based on a percentage of the retail price. Other software developers prefer to charge a flat fee for u...
Should I Sell on eBay? 31 Jul 2009 | 01:00 am
Should I advertise or sell my software on eBay? It depends on the type of software that you sell whether eBay will be a profitable channel for you. eBay users are more price sensitive and they will e...
Do You Charge for Bug Fixes? 29 Jul 2009 | 01:00 am
When a tech support call is the result of a bug, can you justify charging the customer? It is not a good idea to charge customers for bug fixes.
How Do I Do More? 24 Jul 2009 | 01:00 am
I am really struggling with my software company trying to do it all. Any tips on how I can do more? Small software companies juggle a lot of hats, sometimes you have to let go and outsource what you ...
How Do You Eliminate Software Forum Spam? 21 Jul 2009 | 09:00 pm
How do you get rid of forum spam? Unfortunately it is nearly impossible to eradicate all forum spam, but you can likely reduce forum spam by implementing a few policies and practices. Here are some t...
