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50 Ways to Market Your Website to Generate Links 6 Aug 2013 | 08:21 pm
Last week, my good friend Jill Whalen asked people, “What’s a good tip for marketing a link-worthy website which in turn might actually garner links?” She must not have received many responses becaus...
How I Cut My Webinar Time Down to 35 Minutes 30 Jul 2013 | 06:25 am
Webinars. They’re like going to the gym. You know you should attend them — but they take up so much time. An entire hour. Eternity in today’s world when many people won’t sit still for a video longer ...
Quick Tip: Priority Inbox – Gmail’s Hidden Gem 26 Jul 2013 | 08:15 pm
If you don’t like Gmail’s new tabbed interface, and you want more control over your inbox and what *you* deem important, check out Gmail’s Priority Inbox. I’ve been using Priority Inbox since it firs...
For Freelancers: Reinforce Your Personal Brand with Disqus 18 Jul 2013 | 06:29 pm
In the last six months or so (as the company has worked out the bugs), I’ve come to love Disqus (pronounced “discuss” although I’m always calling it “discus” like the sport), a WordPress plugin that’s...
Are Microsites Good for SEO? 9 Jul 2013 | 06:05 pm
Recently a client commented that he was creating microsites for each of his products in an effort to get more pages into Google as well as more “inbound” links to his main site. “Is this a good idea?”...
Has the Social Gone Out of Social Media? 3 Jul 2013 | 11:09 pm
The other day on Twitter, I came across a post about the death of social media. I clicked over to read it and found myself agreeing with the author on all of his points. “Oh yes!” I thought. “Let me c...
Some Wise Words from Simone Joyaux 2 Jul 2013 | 05:24 am
I don’t post too many guest posts here as it is the “Dianna Huff” blog (ha!). But this newsletter article from Simone Joyaux, one of the top consultants to nonprofits in the world, is very, very good ...
B2B Home Page Sliders Lower Conversions 1 Jul 2013 | 05:24 pm
A few months ago, my 16-year old son James started walking around with a lanyard hanging out of his pocket. Not being one to hold back much, I said, “Dude, that thing hanging out of your pocket looks ...
Do It Marketing by David Newman 26 Jun 2013 | 07:48 pm
I don’t know David Newman at all. But after reading his book, I’ve come to believe we were separated at birth. Or maybe we simply traveled the same marketing journey. At any rate, David has written t...
B2B Marketing Tips: Integrating Online Content with Offline Tactics 3 Jun 2013 | 05:09 pm
Last spring I needed to replace a broken fan. I drove to Home Depot and studied the various types of fans offered. The Vornado packaging caught my eye due to the product benefits listed on the box. I...