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Your Back-To-Work SEM Q4 Checklist 22 Aug 2013 | 10:25 pm
By Chris Bell and Tara Matuszewski | August 22, 2013 Summer 2013’s almost over and Q4 – which begins October 1 – looms ahead. Q4 is historically the most volatile time of year for SEM managers, becau...
Kevin Lee on SEMPO’s 10th Anniversary 21 Aug 2013 | 06:33 pm
By Steve Baldwin | August 20, 2013 If you work in the search business, you’re likely familiar with SEMPO – the Search Engine Marketing Professional Organization – through its annually issued State of...
When Oprah Calls, You’d Better Be Ready 16 Aug 2013 | 12:10 am
By Mark Simon | August 15, 2013 Imagine the following scenario: out of the clear blue sky a producer working for a major media influencer – let’s say Oprah or The Today Show – calls you up. The show ...
Chromecast – 5 Things To Know 13 Aug 2013 | 11:06 pm
By Chris Bell | August 13, 2013 Chromecast is the new dongle device that is challenging Apple TV and Roku as a must-have living room appliance. While many are debating what this means for Google’s lo...
Instagram vs. Vine: Which is More Useful For Marketers? 8 Aug 2013 | 07:25 pm
By Chris Bell: August 8, 2013 Instagram now allows users to upload 15-second streaming videos. In light of Instagram’s recent acquisition by Facebook, we see this new functionality as a direct challe...
Kevin Lee will be a panelist at SMX East 2013 7 Aug 2013 | 11:49 pm
Didit CEO Kevin Lee will be attending SMX East on Tuesday October 1, 2013 as a panelist on the seminar “Improving Your Geographic Targeting Tactics On Google & Bing” moderated by Matt Van Wagner, Pres...
Feed The Spider – 5 Top-Level Tips for Making This Peculiar Beast Your Friend 7 Aug 2013 | 11:47 pm
By Steve Baldwin Search engine spiders – the Google Bot being among the most important because of Google’s enormous reach — are small programs sent out by search engines to probe, record, and report ...
Didit at The Marcum Workplace Challenge 31 Jul 2013 | 07:59 pm
Didit showed up in force at the Marcum Workplace Challenge. Everyone had a great time – the event benefits three Long Island Charities: Long Island Children’s Museum Long Island Cares – The Harry Ch...
Why Isn’t Amazon a PLA Player? 31 Jul 2013 | 01:36 am
By Chris Bell | August 1, 2013 Although a flurry of recent research reports have mentioned that Amazon is spending on PLAs, we still haven’t seen any actual evidence on SERP pages. We’ve hunted and ...
How Marketers Can Get The Most From Reddit 26 Jul 2013 | 12:28 am
By Chris Bell: July 25, 2013 Reddit — the social news and entertainment website — is hot with digital marketers. Emerging in 2005 as a powerhouse online community, Reddit has hosted AMA’s (“Ask Me A...
