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It seems SEO is Dead, again… 4 Aug 2013 | 03:04 am
Jim Stewart, my favourite SEO guru in Auzzie made some great comments on this topic. These attention-seeking articles arise on various websites and newspapers at regular intervals. Alongside other art...
Does Good Web Design Equal More Traffic? 3 Jul 2013 | 06:24 am
One of my clients rang this morning, frantic over a new competitor website he discovered. Much of his business comes via facebook and good placement in Google search results, with thousands visiting e...
I Want to Rank No1 in Google 29 May 2013 | 02:38 am
This is an all too familiar request from business owners when it comes to their new website. They often say it as if they’re ordering coffee at McDonalds. It’s not like ordering coffee, more like orde...
Mobile in Business – Saviour or Death Knell? 25 May 2013 | 10:21 am
The explosion in Apple iphone and android smartphones has taken everyone by surprise. In line with worldwide trends, over half of NZ mobiles are smartphones, representing around 1.6 million users as o...
Mobile in Business – Saviour or Death Knell? 25 May 2013 | 10:21 am
The explosion in Apple iphone and android smartphones has taken everyone by surprise. In line with worldwide trends, over half of NZ mobiles are smartphones, representing around 1.6 million users as o...
nMobile Marketing in New Zealand – Running Late 25 May 2013 | 10:21 am
The explosion in Apple iphone and android smartphones has taken everyone by surprise. In line with worldwide trends, over half of NZ mobiles are smartphones, representing around 1.6 million users as o...
Rise of the Small Directory Sites 16 May 2013 | 04:41 am
We’ve had a lot to say in recent years around the coming demise of directories like Yellow, Finda, Gopher, Localist etc. These each compete head on with Google and in every instance I’ve seen, provide...
Yelp Now in New Zealand 2 May 2013 | 12:51 pm
Yelp has arrived, complete with all the features available in the US. Local businesses and consumers will be the big beneficiaries. Losers include local competing directory providers like finda, local...
Yelp Now Live in New Zealand 2 May 2013 | 12:51 pm
After years of waiting, Yelp is now available in New Zealand. This will be another nail in the coffin of local directory providers. Yelp is a highly advanced business directory and review service wit...
Digital Marketing – We’re all Novices 1 May 2013 | 06:42 am
I love watching Top Gear on TV. A recent episode showed Richard Hamond attempting to drive an Formula 1 racecar. Although Hammond is certainly no ‘Stig,’ one has to admit that he’s driven some very fa...