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How Users Consume News Online: Insights from The Reuters Institute Digital News Report 23 Aug 2013 | 05:41 pm
My last blog post explored the future of news, using ideas and data from a lecture and the Reuters Institute’s Digital New Report 2013. This post examines the report data on a more granular level, and...
Start using Twitter Favourites to your advantage 21 Aug 2013 | 07:00 pm
Ever wondered what the function of Twitter’s ‘Favourites’ tool is? Can it be useful to you in the long term? Here’s a little look into how to find and start using Favourites, as well as how to use the...
The Dangers of Dark Patterns 20 Aug 2013 | 12:00 pm
There’s no doubt that SEO and Internet Marketing has come a long way. The past few years have been chalk-full of substantial shifts in the ways that we do business – causing quite a few growing pains....
Because community building isn’t fluffy: enhancing UX, DistilledLive video 19 Aug 2013 | 07:30 pm
Well, look who we found hanging out at the Mack Web Solutions offices! Whilst our former Seattle consultant Geoff has been off “working remotely”, we thought it made sense for both Geoff and Mack to t...
How Newsjacking is creating a new buzz in online marketing 16 Aug 2013 | 02:02 pm
This post is a case study on a Newsjacking from Lyndon Antcliff. Lyndon spoke at this year’s LinkLove London and is a specialist in web content that creates buzz in the form of links, social signals a...
The Anatomy of a Great Guest Post 15 Aug 2013 | 10:03 am
Lately there has been a lot of talk about how guest posting has gone down hill.While there are tons of guides on how to write a good blog post, there are some things about guest posting that are uniqu...
Calculating ROI from Social Media – Problems, Pitfalls & Breaking all the things… 13 Aug 2013 | 07:00 pm
As an industry we’re quite rightly under pressure to report and measure the impact of our activity in order to justify our existence. How to calculate return on investment (ROI) on social media activ...
Fancy some free stuff? Get involved with Swag Day 12 Aug 2013 | 08:00 pm
With a whole wealth of new Distilled branded merchandise just in time for SearchLove San Diego, we’re holding our very own Swag Day on Wednesday 14th August. Get the chance to win all the goodies by t...
Optimizing Your Local Presence for Mobile Search (and vice versa!) 9 Aug 2013 | 04:00 pm
When you optimize your website for localized search terms, it’s described as Local SEO. While Local SEO can seem like a somewhat niche topic, it impacts a surprisingly high number of searches. Google ...
Because even Paradise needs a schedule 8 Aug 2013 | 08:45 pm
We’ll admit it – most of us at Distilled have had our sun hats and beach towels packed since first dreaming up the idea of a SearchLove San Diego conference. So we’re damn excited now that it’s less t...
