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5 Top Tips On Using Twitter for Business 15 Jul 2013 | 01:59 pm
Twitter can be a very effective marketing and communications tool to reach out to a wider targeted audience online. It can help you to develop relationships with both existing clients and prospects (w...
Increasing Views of Facebook Status Updates 23 Jun 2013 | 11:42 pm
Running a Facebook Page for business? Would you like more of your connections (Likes) to view your status updates (known as impressions) within Facebook? Here’s a top tip by asking people to updat...
4 Top Tips On Using Facebook for Business 23 Jun 2013 | 09:42 pm
Facebook is one of the longest running social media platforms (approx. 10 years) and the biggest in terms of number of members. If it was a country, it would be the third largest country in the world....
Facebook Page Banner Rules Update 23 Jun 2013 | 09:30 pm
Facebook updated their banner cover rules for Facebook Pages early 2013 by relaxing the rules and stating: “All covers are public. This means that anyone who visits your Page will be able to see your...
6 Top Tips To Utilise Connections On LinkedIn 20 May 2013 | 11:32 pm
The number of people on LinkedIn in the last few years has quadrupled. LinkedIn now has over 225 million users, while social media is increasingly considered a key marketing, communications and resour...
Tracking Performance of Website and Online Marketing Activities 21 Feb 2013 | 03:54 pm
Google Analytics is a key tool that you can use for free to track the performance of your website and online marketing activities. Only 20% of those using Google Analytics use it correctly Therefore l...
How to Market Your Business Online – Social Media 5 Feb 2013 | 07:32 pm
In the last blog we mentioned that social media is now important for SEO (search engine optimisation) and is a great way to drive continuous traffic to your website. One of the criteria that Google ra...
How to Market Your Business Online – SEO 29 Jan 2013 | 04:08 pm
SEO stands for Search Engine Optimisation. This is about enhancing your website in the eyes of search engines (i.e. Google). SEO will improve the chance of your website appearing naturally within sear...
How to Market Your Business Online – Google 22 Jan 2013 | 10:21 pm
In the last blog we mentioned two key approaches to marketing your business online – Google search and social media. Let’s begin by looking at Google search. If your customer base was to search for ...
Online Marketing Considerations for 2013 15 Jan 2013 | 03:30 pm
With many businesses thinking about their marketing strategy for the year ahead, it is a great time to take a fresh look at how online marketing can help your business. Recently I presented at a netwo...
