Green Pledge Giveaways -- Does the Pledge Deliver? 17 May 2011 | 12:44 pm

Green Pledge Giveaways -- Does the Pledge Deliver? 17 May 2011 | 08:44 am

There's a green giveaway format that I commonly run across.  It goes something like this: "Take the 'Go Green Pledge' and you'll automatically be entered in a sweepstakes for a great green prize." T...

Communal Green Prizes Offer a Win-Win 6 May 2011 | 11:19 am

Communal Green Prizes Offer a Win-Win 6 May 2011 | 07:26 am

As the chief Ecobunga! deal hunter, I've reviewed thousands of green giveaways.  Most of them are structured along similar lines:  an online entry, a random drawing, and a grand prize and runner-up pr...

How Green Retailers Can Boost Sales Through Free Shipping Deals 29 Apr 2011 | 08:17 am

How Green Retailers Can Boost Sales Through Free Shipping Deals 29 Apr 2011 | 04:50 am

There's a new trend rippling through the online retail world and that is free shipping.  Not just any old free shipping.  Your basic free shipping deal has been around for ages, typically through limi...

"The New Rules of Green Marketing" for Eco-Businesses Big and Small 22 Apr 2011 | 08:27 am

"The New Rules of Green Marketing" for Eco-Businesses Big and Small 22 Apr 2011 | 05:17 am

Whenever we find a great green giveaway to share with our Facebook Fans, we throw our hands in the air and yell, "Ecobunga!". Well, "Ecobunga!" -- I was lucky enough to win the recently released "New...

Running a Green Contest? Be Sure to K-I-S-S it. 16 Apr 2011 | 05:35 am

Running a Green Contest? Be Sure to K-I-S-S it. 16 Apr 2011 | 01:53 am

When it comes to promotional contests, green or otherwise, the K-I-S-S principle always applies:  Keep It Simple, Stupid. But, particularly for contests seeking to reward environmentally friendly beh...