Edwardboches - edwardboches.com - Creativity Unbound
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Rejected by the PR industry for being an ad guy 21 Aug 2013 | 09:37 pm
The speech I’ll never get to give. At least not this time around. UPDATE: About an hour after this post, and over 600 shares later, I received a request to chat from the Council of PR Firms. They wer...
Thoughts from a 3 Percent Conference: we need clients to demand more women on their business 16 Jul 2013 | 07:07 pm
Only three percent of advertising creative directors are women. Who’ll solve this problem? Women? Men? Agency management? I think we need the clients. Our panel at Boston’s 3 Percent Conference I ...
The best creative idea of the year? 12 Jun 2013 | 02:16 am
There will be no shortage of great ideas vying for attention at this month’s Cannes Creativity Festival. But I’l be rooting for one in particular. Forsman & Bodenfors’ energy saving experiment for E.O...
Could Don Draper get a job in 2013? 7 Jun 2013 | 08:32 pm
This post was written for Medium and took off pretty quickly, making it to the platform’s most recommended page and editor’s picks in the first 24 hours. Thought I would share it here, too. Was writte...
So this is how Tumblr and Yahoo will make money 28 May 2013 | 03:35 am
A week ago the pundits were quick to suggest that Yahoo’s purchase of Tumblr was little more than a Hail Mary. How can a company dependent on a dying model (display advertising) and an aging user base...
Five career tips for recent graduates 15 May 2013 | 03:53 am
I get it. You’re anxious. A bit stressed. One life stage comes crashing to an end and a new, unfamiliar one is about to begin. Your parents are tired of footing the bill. College loan payments loom ju...
A short film reminding us to create for ourselves 13 May 2013 | 11:42 pm
BEHIND THE EYE: The Making of EYE On The 60′s from Chris Szwedo on Vimeo. “You make a film to learn a little bit about life and to have an adventure of your own. But little do you ever realize what’s ...
The blur between creative and strategy, and why I’ll be at Planningness 24 Apr 2013 | 05:34 pm
Yesterday, in a class at BU, I gave a lecture and led a discussion about “advertising” creative ideas. We explored “big” ideas: Let’s build a smarter planet; Giving wings to people and ideas; Day One....
Finally, Springpad has embeddable notebooks 27 Mar 2013 | 06:36 pm
View the “Books You Should Read” notebook on Springpad I’ve been a fan of Springpad since they first launched. Enough so to join its board and also to fill in as interim CMO for six months in 2012. I ...
Five important soundbites from SxSW 13 Mar 2013 | 05:14 pm
Eventually there will be some very impressive data visualizations of SxSW. How many people, how many sessions, how many beers consumed, how many hangovers. Until then you can check out Mashable’s SxSW...
