Effectivefundraising - effectivefundraising.org
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Behind-the-scenes fundraising 12 Jul 2013 | 02:20 am
The most effective fundraising professionals are an extraordinary complement to an organization’s senior leaders. Effective fundraisers know very well how to leverage a leader’s influence among the or...
A Big Mistake 4 Jul 2013 | 08:41 pm
Several years ago I made a big mistake. At the time, I was raising lots of money at a large national health charity in Washington DC. I arrived there having only previously worked in smaller faith-bas...
Untitled 4 Jul 2013 | 07:46 am
According to the Urban Institute, nearly every organization that depends on donor support could give more attention to people who gave money in the past.
Untitled 4 Jul 2013 | 07:36 am
It’s not sufficient to look only at gains in giving or the number of donors. To understand what is really happening in your organization, it is necessary to analyze both the fundraising gains and the ...
Creating a Universe 30 Jun 2013 | 11:50 pm
This week I introduced my dashboard to a group of educators during a conference breakout. One of the questions posed to me was that of creating a universe and how an organization goes about identifyin...
Ditch Your Special Events 26 Jun 2013 | 06:07 am
I am not the only one who has an issue with special events. Gail Perry recognizes that special events are the foundation for many nonprofit fundraising programs and yet they are the most inefficient w...
Untitled 25 Jun 2013 | 10:02 am
Mail solicitation is sixteen times less effective than personal solicitation… James Greenfield, Fundraising: Evaluating and Managing the Fund Development Process
Rules for Fundraising Effectiveness 25 Jun 2013 | 09:51 am
Over the course of my fundraising career, I have discovered plenty of rules that are intended to assist development officers in strategically thinking through their prospecting, cultivation and solici...
Untitled 24 Jun 2013 | 10:04 am
“Any fundraiser who believes that money is taboo should consider a different profession. John Bateson, Building Hope
Untitled 22 Jun 2013 | 10:33 am
Hank Russo, Founding Director of The Fund Raising School at Indiana University, said, “The degree to which your fundraising will be successful will be the extent to which your agency takes fundraising...
