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Status Update: Associations & Advocacy on Facebook 20 Aug 2013 | 12:29 am
When the nation’s top advocacy organizations look to educate and activate online – they do it on Facebook. Social media has rapidly evolved from a shiny object to one of the sharpest tools in the pro...
Welcome Brett Frable as Engage’s Front-End Developer! 6 Aug 2013 | 11:12 pm
Hey Internet, I’m Brett. Awesomely enough, I’m going to be joining the team at Engage as a front-end developer. I’m joining Engage because they have an awesome team and use some cutting-edge technolog...
Studying the Future 19 Jul 2013 | 12:23 am
When a college student is shoved out into the cold, cruel world, she can only dream of landing a job at a place like Engage. Graduating from Georgetown in May, I was anxious. What had the past four y...
Excited to join Engage! 21 Jun 2013 | 12:49 am
Hello, Internet! ……. sorry, that’s the first opening that I could come up with on short notice. I didn’t realize I’d be writing a blog post so soon. Hi, I’m Jesse and I’m thrilled to be joining Engage...
How we built an A/B testing framework for mobile apps in 24 hours at AngelHack DC 13 Jun 2013 | 10:30 pm
Here at Engage, we A/B test websites, subject lines, copy — pretty much anything and everything — without a second thought. But surprisingly, A/B testing in mobile apps is much, much more difficult an...
Innovative targeting highlighted in CRNC report 8 Jun 2013 | 01:13 am
During the 2012 election cycle, we had the opportunity to experiment different methods for reaching the unique target audience for the Crossroads Generation super PAC — 18-29 year-old voters. The rece...
Engage Welcomes Shane Helm as Design Director 29 May 2013 | 11:33 pm
Write a blog post? Wait. What? I’m a designer, not a writer … I love design; live and breathe it, in fact! Design is my passion. Design is me, and at times, I am at one with it. Design is about ...
When the right target matters 17 May 2013 | 10:14 pm
According to the Obama campaign’s digital director, targeted sharing to friends on Facebook was the “most groundbreaking piece of technology” they developed for the 2012 campaign. Engage is proud to a...
Applying “Inside the Cave” Beyond Campaigns 18 Apr 2013 | 01:18 am
After reading our report on the Obama campaign’s digital and analytics operations, Inside the Cave, you may have thought to yourself, “That’s fascinating, but how can all this help my organization?” T...
Visualizing the Voting Information Project 15 Apr 2013 | 10:45 pm
During the 2012 election cycle, we worked with the Voting Information Project to develop a set of tools for election officials and voters to use on Election Day. For voters, we worked with national me...
