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“Bump” Up Business with Facebook’s Latest Update 7 Aug 2013 | 07:26 am
Once upon a time in the not-so-long-ago-social-media-past, businesses looking to market themselves on Facebook had to adhere to an algorithm called EdgeRank if they had any hope of displaying their up...
What Businesses Can Learn from The Royals 24 Jul 2013 | 11:37 pm
They emerged from the hospital, holding their baby bundle of joy so all of the people could see, and then took off to enjoy some precious family time with their new son. Will and Kate’s son’s name was...
Are You Scaring Clients Away? 18 Jul 2013 | 12:25 am
Are you scaring potential customers away? If you haven’t updated your website or social media accounts in a while you might be! You see, if people arrive at your website only to find a blog post from...
Why We Love Facebook Hashtags 4 Jul 2013 | 01:26 am
Facebook rolled out hashtags almost a month ago and has now extended it to mobile! I’m unsure why it waited this long to do this, after all every other big-name social network has already incorporate...
Do You Know Your Competition? 4 Jun 2013 | 11:14 pm
Competition. We all have it. If you don’t have it you’re either already a super, extreme innovator in your industry or you don’t really have a strong enough market to thrive in. Competition is healthy...
Why Your Facebook Posts Aren’t Getting Read 21 May 2013 | 07:22 pm
Someone recently asked me why her Facebook posts weren’t reaching her audience. She noticed the number of people seeing her posts weren’t what they used to be. What exactly is happening to her and to ...
Do You Know Who Your Target Audience Is? 23 Apr 2013 | 01:09 am
One of the biggest mistakes I see small businesses make is not knowing their audience. Why is it important for you to know your audience? These are the people who are buying your service or product. K...
Are You In Pink? 10 Apr 2013 | 11:35 pm
I created a short video in support of Day of Pink, an international anti-bullying campaign. Here’s more information about Pink Day. As a mom, the thought of my son being bullied one day in our age of ...
Keeping Up With The Klout 3 Apr 2013 | 08:56 pm
Using social media can waste a lot of time..if you’re not using it effectively. We need to embrace social media for our businesses, that’s a given, but it can be hard to know where to start. How do y...
Using Facebook for Business 25 Mar 2013 | 08:23 pm
More likes for your Facebook business page means more business, right? Well no, not really. Just because someone has liked your Facebook page, it doesn’t mean that they’ll automatically buy your pro...