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Top 4 necessities driving marketing innovation with CSP’s in Emerging Markets! 23 Aug 2013 | 03:47 pm
Innovation is a buzz word which will excite us all the time. As the saying goes necessity is the mother of invention and this is so true for emerging telecom markets. Developing world Telco’s work und...
Operator’s Big Data Push in the pursuit of ‘Smartness’ 6 May 2013 | 11:28 am
Next Generation Telco’s are already on the move. They have realized that they need to change from mere connectivity providers to become enablers of unconventional and disruptive business models to mak...
2013 growth drivers in Indian telecom market 1 Apr 2013 | 12:39 pm
The real-action starts now for the Indian telecom industry at the onset of new financial year. Amidst the scams and licensing issues, India is still one of the fastest growing telecom markets. The gro...
Big Data Driven Mobile Marketing Trends 2013: Mobile Operator’s perspective 28 Mar 2013 | 04:25 pm
2013 is generally being considered as the ‘Big Action’ year after all these years of ‘Big Hype’ when it comes to putting ‘Big Data’ to practice. Mobile operators are too frowning at this fast sweeping...
The Mobile Opportunity of Africa 12 Oct 2012 | 04:30 pm
With rapid advancement and ubiquity of mobile technology, the applications of mobile devices have become pervasive across all avenues of our daily lives from healthcare, financial services, travel and...
There is need to understand misconceptions about telco campaign management-Expert 12 Oct 2012 | 04:28 pm
The relationship a telecom service provider shares with a mobile subscriber is unique. Perhaps there are very few other entities that connect and communicate with its customer directly, regularly and ...
There is need to understand misconceptions about telco campaign management-Expert 6 Mar 2012 | 05:30 pm
The relationship a telecom service provider shares with a mobile subscriber is unique. Perhaps there are very few other entities that connect and communicate with its customer directly, regularly and ...
The Mobile Opportunity of Africa 24 Jan 2012 | 04:36 pm
With rapid advancement and ubiquity of mobile technology, the applications of mobile devices have become pervasive across all avenues of our daily lives from healthcare, financial services, travel and...
Are Operators Addressing Subscriber Intent? 17 Jan 2012 | 07:34 pm
By Hetarth Patel, Vice President, Sales, Flytxt Originally appeared in Telecom Tiger Intent marketing in a mobile operator scenario is about reviving the purchase intent of a mobile subscriber who has...
Is the threat of OTT encroachment on SMS Revenue real? 12 Jan 2012 | 10:51 am
By Abhay Doshi, Sr. Director- Marketing, Flytxt Originally appeared in Telecom Tiger It would not be exaggeration to say that SMS is the most prolific applications a mobile phone user has ever seen....
