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Don't You Want To Be Around People Who See You? 27 Aug 2013 | 02:43 am
"So many questions behind your eyes." My nametag is my filter. It's what's I use to make sense of the people I meet. Yesterday I met a prospective client at their office. After we all exchanged intros...
Let Me Suggest This: 156 Rants, Riffs and Real World Strategies on Business, Branding, Belonging and Believing 24 Aug 2013 | 07:52 pm
Interaction is the agent of human decision. If someone decides to pay attention to, press the like button for, buy something from, become a follower of, or tell others about your brand, it’s likely b...
Three Brags About Engineering Genius Kelly G. Hering 23 Aug 2013 | 11:30 pm
HELLO, my name is Scott! But I'm not here to talk about me. Today I want to introduce you to my friend and colleague, Kelly Hering. For the last three months, Kelly has been a Creative Strategy inte...
Zen and The Art of Wearing Nametags: How I Achieved Social Enlightenment Through A Silly Experiment 23 Aug 2013 | 08:14 pm
Hello, my name is Scott! I wear a nametag twenty-four-seven. Yes, even to bed. And in the shower. But we’ll cover that later. As the world record holder of wearing nametags – yes, I actually hold ....
A Lot Of Talent But An Equal Measure Of Temperament 23 Aug 2013 | 01:09 am
"Any field requires imagination if you want to be good at it." Everyone is creative. Everyone. Even lawyers and accountants and republicans. Creativity is the dominant feature of the human endowment, ...
The Knots Grow Tighter On The Ropes That Bind Us 20 Aug 2013 | 07:19 pm
"Who we are at seven is who we are forever." When I was a kid, I was always the first one done with the exam. After fifteen minutes, I'd look up from my desk and realize everyone else was still on the...
Three Reasons Your Company Should Hire Johnny Sciortino 19 Aug 2013 | 09:07 pm
HELLO, my name is Scott! But I'm not here to talk about me. Today I want to introduce you to my friend and colleague, Johnny Sciortino. For the last three months, Johnny has been a Creative Strateg....
I Want To Be A Surprise, Not An Expectation 17 Aug 2013 | 01:48 am
"I'd much rather be the one creating things that people react to than be the one just sitting back reacting, too scared to make anything." My first album wasn't exactly my finest work. The lyrics were...
We're Getting An Education Without Realizing It 15 Aug 2013 | 11:43 pm
"We're not supposed to be one thing in life." Peeling the human onion is one of life's great joys. Any time we get exposed to a new layer of someone we know, it's always a fascinating moment. Like whe...
Even If There's Only One Butt In The Seat 15 Aug 2013 | 07:56 am
"True life comes when we’re willing to admit that we’ve reached the end of ourselves." When I decided to retire from entrepreneurship, there was a noticeable grieving process. Which makes sense, since...
