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Four Tips for Appealing to Generation X and Generation Y Donors 26 Aug 2013 | 03:00 pm
Some might say that it isn’t necessary at this stage of the game for charitable organizations to revamp their fundraising strategies in order to appeal to young people, since generally older adults...
Whose idea was this anyway? 19 Aug 2013 | 03:00 pm
In the darkness of a movie theater as the credits roll by, you come to see what a big production putting together a feature film can be. The viewer is totally unaware of all the energy that has gone i...
Color Psychology in Logo Design 12 Aug 2013 | 03:00 pm
A logo is an important aspect to any company. It serves as the visual image of the company’s products, philosophies, brand, and identity. The connotation of the logo varies, depending on the company i...
Grow Your Email List Using Social Media 5 Aug 2013 | 03:00 pm
By now, we’ve all heard how important it is for your business or organization to maintain a presence on social media. But, are you tapping into the potential of using social media to grow your email l...
Stress Less on Business Travel 29 Jul 2013 | 03:00 pm
Business trips are often an essential part of the job, depending on your line of work. Some people are born to travel some people are not. If you are a planner, like me, traveling for business or plea...
What does a good logo look like? 22 Jul 2013 | 03:00 pm
A logo provides for quick identification of your brand. Do people recognize your organization from the first look at your logo? Having a logo that accurately represents your brand is critical. A good...
Print Is NOT Dead 15 Jul 2013 | 03:00 pm
As a part of the millennial generation I have grown up using technology. One of the hardest habits to break during graphic design classes was to refuse the urge to go straight to the computer to desig...
4 Tips to Make Your Emails Mobile Friendly 8 Jul 2013 | 03:00 pm
Every day, more and more people are reading their email primarily on mobile devices. According to a recent report from Knotice, “41 percent of commercial emails are opened on mobile devices.” That’s u...
Criticize Without Being Hated 1 Jul 2013 | 03:00 pm
Do you, or does anyone you know, like criticism? If you are shaking your head or saying, “No, I don’t like it,” then you are in the majority. Now ask yourself, have you ever criticized anyone about ...
Technology Is Always Changing … Advertising Is Always Reacting 24 Jun 2013 | 03:00 pm
I remember my first day of college, my professor for Intro to Communications stated, “Even though communication has been around since man, it is recognized as a fairly new discipline. While the basic ...
