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Integrate mature generations into social media marketing campaigns 9 May 2013 | 11:04 pm
Consolidating traditional marketing techniques, such as direct mail and email lists, into the organization's online profile might boost the amount of older consumer leads into conversions. Continue re...
Utilize mobile technology to enhance CRM 8 May 2013 | 02:24 pm
Companies should consider adopting solutions that can help sales teams be productive and drive revenue. Continue reading →
3 database marketing best practices 6 May 2013 | 10:26 pm
Adopting a few best practices for database marketing management can prevent marketers and sales teams from losing lead conversions and keeping the database up to date with the target client base. Cont...
Small businesses boost online marketing campaigns 1 May 2013 | 10:01 pm
Small businesses are beginning to drive their online marketing initiatives a littler harder than traditional techniques due to lower overhead costs and the growing prevalence of technology among consu...
Review the company credit report to maintain a healthy score 30 Apr 2013 | 03:06 pm
Inspecting the business credit report regularly and maintaining every account can help companies catch any errors that would affect the business in the long term. Continue reading →
3 email techniques to prevent abandoned shopping carts 30 Apr 2013 | 02:53 pm
Drive sales from abandoned shopping carts by reevaluating email techniques. Continue reading →
Linking marketing with sales teams is crucial to driving sales 29 Apr 2013 | 03:08 pm
Organizations looking to maximize their sales might want to consider aligning the two departments to avoid any miscommunication and to strengthen the company brand. Continue reading →
3 quick ways of separating email subscribers into effective lists 29 Apr 2013 | 02:56 pm
Narrowing down the seemingly endless amount of categories of client bases can help small businesses maximize their email list campaigns and help them reach consumers with the most relevant content. Co...
Mobile marketing on the rise but traditional advertising issues remain 25 Apr 2013 | 02:14 pm
The marketing strategy is still bound by budgetary constraints and the same lead generation problems as more traditional forms. Continue reading →
Use big data to develop creative marketing campaigns 24 Apr 2013 | 02:47 pm
Understanding consumers is key to building a direct mail marketing campaign or developing email lists that drive sales. Continue reading →