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Digiday Editor Brian Morrissey Talks Digital Media and PR – in 140 Characters or Less 23 Aug 2013 | 01:06 am
When he’s not covering the latest developments in digital media, Brian Morrissey, editor in chief of Digiday in New York, also finds time to run ultra marathons – and tweet – a lot. He’s amassed over ...
Seven Tips for Making Your News Mobile 19 Aug 2013 | 05:00 pm
Mobile news consumption is on the rise. Raj Aggarwal (@AnalyticsRaj), CEO of InkHouse client Localytics, a mobile app analytics and marketing company, found that “people spend more time in news apps o...
Goodbye Watch Factory 15 Aug 2013 | 01:28 am
You won’t find me getting sentimental very often, but today is one of those rare days. We say goodbye to InkHouse’s first full-time home, and look ahead to moving into our bigger space on Monday. We’...
Google’s No Follow Rules and What They Mean for your PR Program 13 Aug 2013 | 02:23 am
Last week, Google sparked a loud conversation in the PR community when it issued new guidelines for something called Link Schemes. In the days that followed, some, including Tom Foremski, a former Fin...
No, Google Didn’t Just Kill PR Agencies. It Killed off SEO Press Releases. 9 Aug 2013 | 09:11 pm
An article headline yesterday stopped me in my tracks: “Did Google Just Kill PR Agencies?” In this piece, veteran reporter Tom Foremski discusses new rules issued by Google about links and keywords...
Even PR Should Keep Up with the Quants 5 Aug 2013 | 06:29 pm
One of the things we pride ourselves on at InkHouse is an approach to media strategy and content development that puts thought leadership first and emphasizes rooting a client’s point of view in autho...
Online in 60 Seconds [Infographic] 2 Aug 2013 | 01:02 am
We loved this infographic that Qmee put together and wanted to share: what happens online every 60 seconds: Online in 60 Seconds [Infographic] is an infographic that was produced by Qmee
Five Updates to the 2013 Associated Press Stylebook 31 Jul 2013 | 07:00 pm
The 2013 AP Stylebook has been published, packed with more than 90 new or updated entries as the de facto guide to news writing marks its 60th anniversary. Before flipping through the nearly 500-page...
Video Wars and a Day in the Life at InkHouse (in 6 seconds) 30 Jul 2013 | 07:17 pm
The Vine vs. Instagram battle has everyone talking about video these days. Each week brings a new development in their back-and-forth battle. Instagram had clear momentum a month ago but now Vine s...
Three Ways to Name a Residential Building 26 Jul 2013 | 10:00 pm
Boston, like cities across the country, is experiencing quite the building boom, with more than $6 billion in projects currently under construction. Boston’s Mayor Thomas M. Menino has laid out a vis...