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Don’t Let Technology Be An Excuse 27 Aug 2013 | 12:40 am
I’m sure it’s happened to all of us. A brainstorm on how to engage employees is humming along when inevitably, someone utters the phrase that stops the conversation cold: “Our internal technology w...
The Best Social Media Research in 2013: What’s Your Favorite Study? 26 Aug 2013 | 07:54 pm
With the tremendous growth of social media in public relations, using research and insights to guide decision-making and strategy relating to social media has never been as important as it is today. A...
Change Management Communication: Is it somehow “different”? 19 Aug 2013 | 06:45 pm
My academic and professional careers have been eclectic enough that I’ve sampled the literature from numerous diverse fields. Most overlap little or not at all. (Safe to say I’m the only author publi...
Intermedia Agenda Building of the Blogosphere 13 Aug 2013 | 06:28 pm
Most public relations practitioners would agree that blogs have significantly influenced how organizations communicate. Blogs cover a vast number of topics and there are several types – personal, orga...
Top 10 Social Media Research Articles: Do You Have the Tenth? 9 Aug 2013 | 08:57 pm
The Institute for Public Relations’ Social Science of Social Media Research Center has identified nine top social media research reports relevant to public relations in the first half of 2013. These s...
Monitoring the Shift to Sponsored Content 6 Aug 2013 | 12:30 am
IPR friends occasionally send me research conducted by their organizations with implications for public relations practice. I recently received an email from Richard Edelman with a report that shared...
Multigenerational workforce in PR adds value, right? 29 Jul 2013 | 11:22 pm
Look up “employee engagement” online at a bookseller, and you will likely find a numerous selection of volumes. Topics range from branding to productivity, from psychology to leadership. One topic rec...
Five Minutes with… Evgeniy Larionov 29 Jul 2013 | 11:19 pm
Today I am talking with Evgeniy Larionov, CEO of the agency Ex Libris, based in Moscow, Russia. Ex Libris specializes in place branding, public relations research, traditional and social media measure...
More Positive on Business, More Wary of Government? 25 Jul 2013 | 01:14 am
The majority of Americans have positive attitudes toward business and are actually wary of any government regulation of business, according to the findings from the Public Affairs Council’s (PAC) 2013...
Big or Little as Long as it’s Data 17 Jul 2013 | 07:00 pm
Many have commented on Paul Holmes’s call to put “big data at the center.” Paul is one of the luminaries of our industry, and I agree with him completely on this point. However, I would broaden it to ...
