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Importance of social media marketing for Business 1 Aug 2012 | 09:01 pm

If you are involved in selling or promoting products & services for ad revenue then you can’t ignore social media marketing. This is one of the best methods to promote products online easily. It is us...

Website Designing: Dos and Don'ts 9 Jun 2012 | 02:25 am

The field of website designing is such that you need to keep abreast of technological developments and learn new styles of designing which help you to make the page appear attractive. A web designer’s...

Building a Loyal Customer Base through Social Media 6 Jun 2012 | 02:55 pm

In order to understand social media marketing and its potentials to the fullest, we must first explore what exactly social media is, as well as its value to marketers. So let’s take a look. Why Socia...

The Biggest Myths About B2B Content Marketing 23 Apr 2012 | 04:28 pm

Content marketing is hot right now. According to the B2B Content Marketing: 2010 Benchmarks, Budgets and Trends report, 51% of B2B marketers plan to increase their content marketing budgets within the...

How Facebook Timelines Changed the Face of Social Media Branding 12 Apr 2012 | 04:04 pm

When Facebook launched Timeline for brands last month, it wasn’t just marketers’ social media strategies that got turned upside down. The new format also changed the way consumers experience brands o...

The Symbiosis between Social Media & Content Marketing | online marketing 15 Mar 2012 | 03:21 pm

We have talked often and plenty on the topic of online marketing, especially the relevance of social media marketing and its place in the pecking order of the various techniques and methodologies that...

Steering Clear of Keyword Research Pitfalls 25 Feb 2012 | 03:18 am

Doing keyword research, whether for social media marketing or otherwise, is like being Hercule Poirot: you’re always searching for those tiny, but valuable clues that decide the fate and future of a c...

Using Social Media Marketing to Build Up Your e-mail Lists 15 Feb 2012 | 01:58 pm

It is undeniable that social media marketing professionals find networking sites such as Facebook and Twitter to be invaluable tools when it comes to outreach and brand engagement; there’s perhaps no ...

Why Social Media Marketing is Increasingly Relevant for Branding 5 Feb 2012 | 01:59 pm

Brand managers have by now more or less come to grips with the nuances of social media marketing, especially using networks such as Twitter and Facebook, as well as blogs as powerful branding tools. I...

India's Emerging Online Advertising Market Set for a Boom 29 Nov 2011 | 03:24 am

Online advertising, especially in the form of social media marketing, is set to grow 30-40% in the Indian market this fiscal year, with early adopters of the medium increasing their expenditure and ne...

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