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Senator Marco Rubio to Address IFA 27 Aug 2013 | 07:34 am
The International Franchise Association has just announced that Senator Marco Rubio of Florida will join an impressive lineup of keynote speakers at the IFA Public Affairs Conference in Washington, DC...
5 Things to Ask a Social Media Expert, Guru, or Ninja 9 Aug 2013 | 05:18 am
In case you’re being pitched to by a social media expert or you’re thinking of handing over your company’s money to a social media guru, here are some things to ask them. Oh, and I included social ...
Social Recommendations Just For You…Not Me 7 Aug 2013 | 05:36 am
I am not a fan of the overuse of content choices served up “just for you” based on various algorithms. Your news and entertainment choices should not always be made by popularity with the ma...
What’s The Value of A Facebook Like? Who’s Asking? 2 Aug 2013 | 07:32 am
Some ridiculous and reckless newbies in social media monitoring have been promoting an actual dollar amount for the value of any Facebook Like. A recent “study” published the value at $174.17. This wa...
Advertising Mega Merger. Meh. 31 Jul 2013 | 06:20 am
What happens when a brontosaurus merges with a pterodactyl? The result is still a dinosaur that will be extinct in a few years. That’s right I said it: extinct. These aging parent companies an...
Big Data? Small Numbers Are Sometimes More. 17 Jul 2013 | 05:25 am
Do big numbers impress you? Sometimes smaller number mean more. We’re fascinated by TV shows that reach 100 episodes or 10 years on the air; bands creating a record with multiple producers and doz...
Huey Lewis / Sports – 30 Years Later. 25 Jun 2013 | 06:05 am
How do you feel when an album that you didn’t like when it came out celebrates its 30th anniversary, and you still don’t like it today…BUT, it’s still better than most of today’s music? Hmmmmm. This...
30 Years of Confusion: The Kinks 4 Jun 2013 | 08:20 am
If Pete Townsend was the Godfather of Punk, then Ray Davies is the Godfather of New Wave. The Kinks delivered a one-two punch in 1982 and 1983 with the albums Give The People What They Want follo...
What’s Your Green Goldfish? Driving Employee Engagement 28 Mar 2013 | 08:46 am
Stan Phelps is a master marketer, author, and soon-to-be-reality TV star. You may recall his awesome book of crowd-sourced research on customer relationship-building and Lagniappe called The Purp...
FranCamp 2013 By The Numbers 18 Mar 2013 | 07:03 pm
. FranCamp – the Social Media conference for The Franchising Industry – is happening May 14 and 15 at the Loews Atlanta Hotel. I am pleased to once again be part of the team organizing FranCamp, this...
