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Is Your Website Optimized for Social Traffic? 2 Jul 2013 | 09:30 pm
When we analyze a client’s social media presence and plan their strategy, they are often surprised that one of the first places we look is the company’s website. But think about it: the goal of social...
What You MUST Do To Make Sure Your Online Marketing Works 1 Jul 2013 | 08:41 pm
If you’ve been through any kind of direct sales training, you’ve probably come across the concept that what you measure is what grows. So if you want something in your business to grow, you have to pu...
Just Released! 2013 Direct Sales Industry Social Media Study 3 Jun 2013 | 11:28 pm
I’m pleased to announce that we’ve just released the 2013 edition of the Direct Sales Social Media Report by Jennifer Fong. We’ve compiled results from 36 Party Plan and Network Marketing companies fr...
Where is the Best Place to Hold a Virtual Party? 20 May 2013 | 09:05 pm
When thinking about holding virtual parties for direct sales, you have a lot of platform options. People have tried it in various locations: Skype, Google Hangouts, Custom Software Platforms, Facebook...
Wrestling with Online Virtual Parties? Guest Post by The Tag Team 15 May 2013 | 05:00 pm
From Jen: I’ve spent a lot of time lately researching Virtual Parties, working to identify the techniques that bring the best results consistently to those in direct sales party plan companies. And si...
Best Practices for Online Virtual Parties 13 May 2013 | 07:32 pm
Here are some tips for creating online virtual party experiences for home party plan companies, based on the experiences shared during a recent virtual party roundtable attended by party plan companie...
Is Your Direct Selling Company Attractive to All Generations? 29 Apr 2013 | 08:19 pm
The direct selling industry is going through an unprecedented transformation, thanks to the evolution of technology and communication. I share my thoughts on where the industry is going and what direc...
How to Title Your Blog Images for Pinterest 25 Apr 2013 | 11:25 pm
How to title the images on your blog so that the title of your post appears as the default description when people pin your content on Pinterest.
Is Lack of Data Holding Back Your Social Media Marketing Success? 22 Apr 2013 | 07:13 pm
Often direct selling companies don't measure their social media campaign results effectively because social media managers are not given access to the data they need to create and refine campaigns tie...
Tips for Creating Your Direct Sales Company’s Mobile Strategy 10 Apr 2013 | 11:49 pm
A solid mobile strategy is an important element for the growth of a direct sales or network marketing company. Here are some tips to keep in mind as you create your company's mobile strategy.