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Outsourcing Social for Small Business: The Good and the Bad 23 Aug 2013 | 11:43 pm
Here’s a dream for you: You’re driving home from work when suddenly you remember the Twitter profile you meant to set up today for your small business. The task has nagged at you for weeks, but you’v...
Why Tablets & Small Businesses Are A Match For Higher Profits 17 Aug 2013 | 12:00 am
Some things seem made for each other, like ketchup and Kraft Dinner. Rainy days and board games. Rock concerts and waving lighters. Tablets and small businesses. Yes, tablets and small businesses. ...
Plain Language, Please! Here’s Why To Avoid “Marketese” Online 9 Aug 2013 | 10:24 pm
You see “marketese” splattered all over the Internet. Just about everybody uses it. But that doesn’t make it right. “Marketese” is “the promotional writing style with boastful subjective claims,” acc...
5 Excruciating Signs It’s Time To Update Your Website 2 Aug 2013 | 08:54 pm
The mullet. Short at the front and sides, long and wavy in the back. During it’s prime in the eighties, the mullet hairstyle broke hearts and commanded respect. And then something changed. Time pass...
5 Convincing Reasons To Use Social Media To Spy On Your Competition 26 Jul 2013 | 10:00 pm
“Know your audience,” say the experts, “It’s key to any social media marketing success!” I can get behind that. But what if you want more than just success in your industry? What if you want to be ...
We’ve Moved: Now Located in Kelowna’s Tech Paradise 19 Jul 2013 | 10:47 pm
It was time. After nine years in our downtown Kelowna office, we knew it was time to make a move. Not that we didn’t love being mere seconds away from the sandy beaches of Okanagan Lake and all of o...
15 Online Marketing Blogs With All The Good Stuff 12 Jul 2013 | 08:00 pm
It’s a cruel, cruel summer when you have a business to run. While the rest of the world goes on camping trips and grazes in the sun, you’re stuck inside, getting pastier by the minute. By the time Fr...
How To Make Online Marketing Work For Your Small Business 5 Jul 2013 | 09:57 pm
If only marketing your business online was as easy as taking a broken vehicle to a mechanic. “Fix it,” you’d say. “Alrighty, then,” the mechanic would respond. A couple hours later, you’d walk out w...
5 Street-Smart Questions to Ask Before Hiring a Web Designer 28 Jun 2013 | 09:43 pm
When you’re shopping for a web designer, asking questions about price, timeline, and past client experience makes sense. But be warned: web designers are so ready for those. There’s another layer of ...
Want Social Media Results? Skip The Fad Diets 22 Jun 2013 | 12:03 am
Strange confession: I love fad diet infomercials. I don’t watch much televsion these days, but when I do, anything touting a miracle milkshake, exercise contraption, or weight-loss pill totally drags ...
