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Mobile Crossroad July 2013: Online-to-Offline and Digital Media Habits 29 Jul 2013 | 11:37 am
Mobile Crossroad was once again held on the 24th of July, 2013 with the theme, “Mobile Marketing: How to Bring Online Marketing to Offline Activity & Sales.” Held at the Energy Building, SCBD Jakarta,...
‘Beyond Display Advertising’ – Berbagai Cara Beriklan di Internet 23 Jul 2013 | 08:38 am
Iklan di Internet telah menjadi sesuatu yang sudah tidak asing lagi bagi sebagian masyarakat. Bisa dibilang semua orang kini telah pernah memiliki pengalaman mengakses Internet. Dan situs-situs Web ya...
Job Vacancy: Finance Staff 27 May 2013 | 09:36 am
PT. Antar Mitra Prakarsa (m-STARS) is a Creative Media company with multiple business interests in various industries such as Content Provider, Mobile Services, Digital Music and Social Media. m-ST....
Mobile Marketing Tips : Marketing First. Then Mobile. 6 May 2013 | 01:06 pm
by Joseph Lumban Gaol Stress your effort on the word of Marketing, Not Mobile. Marketing First then Mobile. There are cases that mobile might not be a right strategy for your marketing plan. L...
MOBILE IS A CORE STRATEGY, NOT SIMPLY A TOOL 6 May 2013 | 12:41 pm
by Joseph Lumban Gaol (from Mobile Marketing Series) Let us exercise how we can integrate mobile as core strategy to integrate with our product. Firstly we have to admit the facts that whatever o...
Mobile Crossroad 5: Air Travel & Tourism Hospitality 2 May 2013 | 11:59 am
The 5th Mobile Crossroad was held last week, April 24th 2013, where we focus on hospitality industry. Mobile Crossroad is a monthly event organized by the Mobile Marketing Association – Indonesia (MMA...
The Renaissance Path in New Media 29 Apr 2013 | 03:18 pm
by Rindhie Marlin How do women writers take advantage of Internet and digital technologies to support their writing career path? Maybe for most people writing is considered something boring. But ...
Indonesian Vendors : The Unclaimed Prize 26 Apr 2013 | 01:26 pm
Market Probing Series Indonesian Vendors : The Unclaimed Prize All my years in my career as a Specialised Marketing consultant, I have basked in many projects which initially were claimed i...
Reaching the In-Game Advertising Audience 25 Apr 2013 | 10:35 am
by Sander Winata No we’re not saying that traditional mass-media advertising is no longer effective, it’s just that the Audience is getting fragmented; it doesn’t take an extended public research wit...
Kartini Series: Indonesia’s Kartini in Digital 2013 24 Apr 2013 | 09:02 am
by Rindhie Marlin for m-Stars Getting together, hanging out, chatting about lots of things with your friends, we women just love doing that. When women get together it is just inevitable that we woul...