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Tablet users’ TV consumption is heavy across mobile, traditional outlets 13 Sep 2012 | 02:45 pm
Tablet users who stream television programming on their devices watch more regular TV, not less, according to a new report from The Diffusion Group. Marketers are concerned that as consumers spend m....
Tablet users’ TV consumption is heavy across mobile, traditional outlets 13 Sep 2012 | 02:45 pm
Tablet users who stream television programming on their devices watch more regular TV, not less, according to a new report from The Diffusion Group. Marketers are concerned that as consumers spend mo...
Visa is No. 1 consumer choice for mobile wallet 13 Sep 2012 | 02:44 pm
With manufacturers, financial institutions and carriers all eyeing mobile wallets, Visa’s combination of trust, privacy and innovation makes the company stand above the rest for consumers, according t...
Visa is No. 1 consumer choice for mobile wallet 13 Sep 2012 | 02:44 pm
With manufacturers, financial institutions and carriers all eyeing mobile wallets, Visa’s combination of trust, privacy and innovation makes the company stand above the rest for consumers, according t...
Growth in Argentina, Mexico Drives Ecommerce in Latin America 13 Sep 2012 | 02:40 pm
B2C ecommerce in Latin America is still in its infancy, with sales reaching only $36.82 billion this year. However, online shopping is showing signs of accelerating growth. Regional retailers such as ...
Twitter Beats Facebook in US Mobile Ad Revenues This Year 13 Sep 2012 | 02:20 pm
By next year, Facebook will be ahead Twitter will take home more US mobile advertising revenues this year than its larger cousin, Facebook, according to a new forecast by eMarketer. Twitter will ear...
Age, Interests Dictate Social Networks Used 13 Sep 2012 | 02:19 pm
Younger users are more active on YouTube and Instagram; all ages are on Facebook Social network users overall skew young, but when looking at specific sites, differences emerge between age groups. I...
Mobile Payments Appeal to Many in Britain 13 Sep 2012 | 02:18 pm
Nearly half of web users would pay for transport with their phone Mobile payments often get a mixed reception on this side of the pond. While tech fans—as well as the carriers and payment providers ...
Retailer Websites Are Leading Source of Purchase Information 13 Sep 2012 | 02:16 pm
For almost every product category, retailer sites are the top resource for purchasers Internet users in the US are buying an ever-increasing array of products online on a regular basis, and they’re ...
Offline and online key components in brand strategy 12 Sep 2012 | 08:58 pm
Today’s media landscape is as complicated as it is vast. As each new channel becomes the shiny marketing object du jour, others get all but cast aside. Nearly lost to some marketers in the mélange of ...
