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Jobs to Be Done - Hiring the milkshake 14 Aug 2013 | 01:53 am

Jobs to Be Done - Hiring the milkshake

"A life spent making mistakes is not only more honorable, but more useful than a life spent doing..." 27 Jul 2013 | 06:24 am

“A life spent making mistakes is not only more honorable, but more useful than a life spent doing nothing.” - George Bernard Shaw

How to Interview Candidates - Jobs to be Done style 20 Jun 2013 | 07:40 pm

I recently had to interview a technical candidate who I was completely unqualified to assess. We were interviewing a potential iOS developer and I was thrown into the interview mix simply because at a...

Unpacking the Jobs To Be Done Timeline: A Purse Interview 30 May 2013 | 11:20 pm

My wife has a purse that she bought in December of last year. I noticed that one of the straps was fraying and pointed it out to her. What started as a simple public service announcement soon turned i...

Why "Jobs To Be Done" is the next "Lean Startup" 21 May 2013 | 08:26 am

There’s a way of thinking about startups and products that sat at the feet of W. Edwards Deming, godfather of Lean Manufacturing and the famed Toyota Production System. It is a simple but powerful con...

"People don’t want to buy a quarter-inch drill, they want a quarter-inch hole." 9 May 2013 | 01:04 am

“People don’t want to buy a quarter-inch drill, they want a quarter-inch hole.” - Theodore Levitt

"When a manager with a reputation for brilliance tackles a business with a reputation for poor..." 9 Apr 2013 | 12:06 am

“When a manager with a reputation for brilliance tackles a business with a reputation for poor fundamental economics, it is the reputation of the business that remains intact.” - Warren Buffett

Time Travel Explained (Part 1) 30 Mar 2013 | 09:37 pm

Scene from Looper, Sony Pictures Theory 1: You’re not allowed to change things in time travel. Every thing that happens is fated to happen and will happen regardless of what you try to do. Each pers...

"Nothing will ever be attempted if all possible objections must first be overcome" 27 Mar 2013 | 06:19 pm

“Nothing will ever be attempted if all possible objections must first be overcome” - Samuel Johnson

The whimsical Casa Milá in Barcelona Spain  4 Feb 2013 | 04:11 am

The whimsical Casa Milá in Barcelona Spain 

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