iMonitor Releases List of Best Consumer Publication & News-Related Apps for iPad 27 Nov 2012 | 02:52 am

McPheters & Company announced today the iMonitor™ list of Best Consumer Publication & News-Related Apps for iPad. The Best Apps were identified in the company's newly released The State of the App 201...

iMonitor Benchmarking 13 Aug 2012 | 07:50 pm

Many publishers are interested in having a context for the performance of their tablet efforts.  In response to this need, we now offering benchmarking. Here’s how it will work: Publishers provide us ...

What Makes A Great Newspaper App?/Best Newspaper Apps in North America 12 Mar 2012 | 03:00 am

iMonitor Releases List of Best Magazine Apps 6 Mar 2012 | 04:57 am

March 5, 2012 — New York, N.Y. – McPheters & Company has released the iMonitor™ List of Best Magazine Apps for iPad. The list is based on the iMonitor rating system which scores each app based on its ...

Re-imagining a Medium 2 Mar 2012 | 05:00 am

As appears in FIPP World Trends 2011-2012

Gutenberg’s Revenge at OMMA’s Tablet Revolution 28 Feb 2012 | 07:38 am

Panel moderated by Rebecca McPheters at OMMA Conference: Tablet Revolution February 23, 2012 Video streaming by Ustream

iMonitor™ to Release Trends & Best Practices in Newspaper Apps 20 Jan 2012 | 09:01 am

For two years McPheters & Company’s iMonitor service has provided ongoing tracking and rigorous evaluation of iPad apps of major newspapers in English-speaking and Western European countries, as well ...

Build A Better App 14 Jan 2012 | 06:15 am

As appeared in Ad Age Mediaworks By Rebecca McPheters, CEO of McPheters & Company While it is still early in the migration process, iPads and other tablets appear to be a very good thing for the publi...

iMonitor™ List of Best European Magazine & Newspaper Apps 21 Dec 2011 | 04:53 am

December 20, 2011 — New York, N.Y. McPheters & Company announced today the iMonitor™ list of Best European Magazine & Newspaper Apps. The company’s iMonitor service is currently providing detailed eva...

On the iPad, as Elsewhere, Quality Matters 6 Dec 2011 | 06:07 am

As appeared in Media Industry Newsletter on December 5th 2011 By Rebecca McPheters; Founder & CEO, McPheters & Company Recently one of the major topics within the publishing community has been whether...