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Information is on the Cable Agenda 27 Aug 2013 | 12:07 am
Today Neustar published the results from its recent survey on data analytics objectives for multiple-system operators (MSOs). Following the Cable Show in June, we surveyed some of the visitors to the ...
Fostering an Interest in STEM Fields as Kids Head Back to School 23 Aug 2013 | 11:08 pm
As the chief technology officer at Neustar, I am ever focused on the company’s evolving technical direction. We all know that innovation and agility are important keys to success in the technology in...
SMS Marketing Campaigns – The Benefits of Dedicated Codes 22 Aug 2013 | 06:15 pm
SMS campaigns are a key component of today’s successful mobile marketing strategies. Because 90 percent of American adults own a cell phone and 80 percent of adult cell phone users engage in texting,...
5 Questions to Ask To Choose the Right Website Monitoring Solution 20 Aug 2013 | 11:27 pm
In this series on Web Performance Holiday Readiness, our experts will provide tips & tricks, advice and best practices to help you gear up for online success. This article by Neustar’s David Creason, ...
Best Practices Can Stop the Five Costliest Kinds of Telecom Fraud 13 Aug 2013 | 08:45 pm
Telecom fraud continues to be a very real problem for the industry. Despite the advances in security technology and awareness, this crime cost equates to nearly 2% of telecom revenues that cannot be r...
TCPA Compliance at LeadsCon East: Consent is not Enough 13 Aug 2013 | 08:36 pm
Lead generators and marketers attending LeadsCon East later this month will be focusing on the Telephone Consumer Protection Act (TCPA) and its effect on our ability to connect with potential customer...
When Good Load Tests Go Bad 13 Aug 2013 | 07:00 pm
In this series on Web Performance Holiday Readiness, our experts will provide tips & tricks, advice and best practices to help you gear up for online success. This article from Neustar’s, Steve Thurn...
Bezos Buys the Post: A Tremendous Opportunity for Media, Content and Commerce 9 Aug 2013 | 07:48 pm
This week, the media world was abuzz with the news that Jeff Bezos, founder and chief executive of Amazon.com acquired The Washington Post for $250 million in cash. This is an extraordinary moment in ...
Looking at Telecom Fraud 7 Aug 2013 | 10:49 pm
When it comes to telecommunications, Neustar understands the landscape better than most. We enable four billion phone calls daily. We are trusted to support the world’s largest number portability syst...
IP Intelligence: Why It Belongs in Your Website Analysis 7 Aug 2013 | 06:40 pm
What is IP intelligence? At its most basic definition, IP intelligence is just what it sounds like: actionable information (intelligence) gleaned from IP address data. While many people think of IP in...