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Social Network Analysis Report for 2012 5 Jun 2013 | 09:15 pm
Reporting is the same as last year – most sites’ search stats were pulled back by querying just their name. For example: “Twitter”, instead of “Twitter.com” However, with that said, certain networks s...
Local Brand Monitoring: The Blind Spot 14 May 2013 | 09:20 pm
Businesses must effectively use Social Media Monitoring to keep informed of what is being said about their Brand online. This activity tracks online mentions to keep business apprised of sentiment, bo...
Penguin Algorithm Update: Matt Cutts Comments on Twitter 13 May 2013 | 09:35 pm
In March, Google’s Webspam gladiator Matt Cutts’ announced a new Penguin Algorithm Update was on the horizon. This spurred a wave of supposition about when the next Penguin Algorithm Update would actu...
Office 365 and Yammer: Microsoft Merging Services 10 May 2013 | 07:35 pm
More details have emerged related to Microsoft’s $1.2 Billion purchase of Enterprise Social Network Yammer. Since the purchase last summer, Yammer has demonstrated the ability to grow. Sales have incr...
How Mobile Is Transforming the in Store Shopping Experience 9 May 2013 | 09:30 pm
As mobile search statistics soar, it’s no secret that smartphones are changing the landscape of retail. Shoppers use their smartphone to purchase products online, but also to research and compare bric...
Google Maps Update 8 May 2013 | 08:28 pm
Google I/O 13 takes place this month in San Francisco, and all indications are that Google Maps will receive a substantial makeover. Many suspect this Google Maps update is aimed to make the service m...
TripAdvisor Review Express 7 May 2013 | 08:25 pm
Online customer reviews posses a strong influence on potential brand customers. The Internet is a hub of opinions. Embracing sources that share individual’s thoughts about products and services can in...
Content Marketing: Get Ideas from Your Social Networks 6 May 2013 | 08:20 pm
The importance of social media as well as recent Google algorithm updates have placed content marketing at the center of many brand campaigns. Content marketing is known by many names including brande...
Twitter Grammar and Usage: Style Tips 3 May 2013 | 08:40 pm
Twitter is an important tool every brand should use to build and engage their customer base. Due to the 140 character limit and specific Twitter terminology, many users create their own style of Twitt...
Facebook Active Usage Booms 2 May 2013 | 09:00 pm
In the battle for the most users, Facebook is king. While both Twitter and Google Plus have been competing for second place, they still have yet to come close to challenging Facebook. The goal of thes...
